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The finished design was based on the image of a conductor with batons, or music dancing between outstretched arms. This top-quality photographic print, known as a ‘master bromide’, would be given to the printer as a standard by which to judge all subsequent prints. 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For details on using this mark see attached pages or contact; Frances Cook, Publications Editor, The London Philharmonic, 35 Doughty Street, London WC1N 2AA Telephone 071-833-2744 Fax 071-837-1224","inscriber":{"name":{"text":"","id":""},"association":{"text":"","id":""}},"date":{"text":"","earliest":null,"latest":null},"description":"","interpretation":"","language":"","medium":"Ink","method":"Printing","position":"Along the bottom, over two columns","script":"","translation":"","transliteration":"","type":"","note":"Along the bottom, over two columns; Printing; Ink"},{"content":"Issued July 1990","inscriber":{"name":{"text":"","id":""},"association":{"text":"","id":""}},"date":{"text":"","earliest":null,"latest":null},"description":"","interpretation":"","language":"","medium":"Ink","method":"Printing","position":"Bottom right corner","script":"","translation":"","transliteration":"","type":"","note":"Bottom right corner; Printing; Ink"}],"objectHistory":"","historicalContext":"","briefDescription":"Bromide master print, with mark for use on communication material, designed for the London Philharmonic Orchestra by Rufus Leonard Design Consultants, 1990","bibliographicReferences":[],"production":"","productionType":{"text":"","id":""},"contentDescription":"","contentPlaces":[],"associatedPlaces":[],"contentPerson":[],"associatedPerson":[],"contentOrganisations":[],"associatedOrganisations":[],"contentPeople":[],"associatedPeople":[],"contentEvents":[],"associatedEvents":[],"contentOthers":[{"text":"Orchestras","id":"AAT205073"},{"text":"Logos","id":"AAT28715"},{"text":"Graphic design","id":"AAT54181"}],"contentConcepts":[{"text":"Branding","id":"x37705"},{"text":"Corporate Image","id":"AAT195663"}],"contentLiteraryRefs":[],"galleryLabels":[],"partNumbers":["E.2139:13-1991"],"accessionNumberNum":"2139","accessionNumberPrefix":"E","accessionYear":1991,"otherNumbers":[],"copyNumber":"","aspects":["WHOLE"],"assets":[],"recordModificationDate":"2025-04-12","recordCreationDate":"2004-02-19","availableToBook":false}}