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This sheet is taken from a booklet given to the client at the end of the project. The booklet included layout guidelines and details of recommended ink colours, papers and typefaces. This was to ensure that certain standards could be maintained after the design had been handed over to the client. 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They are usually used together and often appear within the same text block. However Helvetica is to be used more as the display face and for headings and Bembo as the text face. Examples of their use can be seen in the printed examples that are at the end of this document. The Helvetica family is more extensive than shown here. Helvetica italic may be used for small disclaimers or on booking forms. 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