{"meta":{"version":"2.1","_links":{"self":{"href":"https://api.vam.ac.uk/v2/object/O61759"},"collection_page":{"href":"https://collections.vam.ac.uk/item/O61759/"}},"images":{"_primary_thumbnail":"https://framemark.vam.ac.uk/collections/2006AL3933/full/!100,100/0/default.jpg","_iiif_image":"https://framemark.vam.ac.uk/collections/2006AL3933/","_alt_iiif_image":[],"imageResolution":"low","_images_meta":[{"assetRef":"2006AL3933","copyright":"© Victoria and Albert Museum, London","sensitiveImage":false}]},"see_also":null},"record":{"systemNumber":"O61759","accessionNumber":"IS.9-2001","objectType":"Film poster","titles":[{"title":"Mother India (1957)","type":""}],"summaryDescription":"Since its release in 1957, Mother India has become a national epic. This poster was produced for a later re-release of the film. The image is taken from the film booklet where it was captioned: 'The grain of rice on your table does not tell the grim tale of the toil which grew it'. It depicts the heroine, Radha's struggle to feed her children, their screams giving her the 'strength of a man' to plough the fields and 'soften the breast of mother earth'. The poster symbolises Radha's courage, strength and sense of duty.  (Quotes taken from the film booklet).","physicalDescription":"The poster is dominated by an image of the film's heroine Radha (Nargis) pulling a plough across some barren land. The pain and anguish is visible on her face and this is enhanced through the technique of 'over-painting' which has been applied to the whole poster. Radha is set again a sunset and in the background we see a line of people roughly drawn leading off into the horizon. This is a key scene from the film in which the villagers are all ready to abandon their land and  leave their recently flooded village. It is Radha who persuades them to stay. The entire poster is in rich shades of reds, oranges and browns.\r\n\r\nThe image is taken from the souvenir booklet which was released at the same time as the film. The original image was designed/painted by L.L. Meganee who was responsible for many early film posters and booklets. Seth Studios enlarged and enhanced this image for a later re-release of the film.","artistMakerPerson":[],"artistMakerOrganisations":[{"name":{"text":"Seth Studios","id":"A6370"},"association":{"text":"designer","id":"AAT25190"},"note":""}],"artistMakerPeople":[],"materials":[{"text":"Paper","id":"x30308"},{"text":"Printing ink","id":"AAT187371"}],"techniques":[{"text":"Lithography","id":"AAT53271"}],"materialsAndTechniques":"Lithograph on paper","categories":[{"text":"Entertainment & Leisure","id":"THES48959"}],"styles":[],"collectionCode":{"text":"SSEA","id":"THES48598"},"images":["2006AL3933"],"imageResolution":"low","galleryLocations":[{"current":{"text":"005","id":"THES394922"},"free":"","case":"","shelf":"","box":""}],"partTypes":[[{"text":"Film poster","id":""}]],"contentWarnings":[{"apprise":"","note":""}],"placesOfOrigin":[{"place":{"text":"Bombay","id":"x30829"},"association":{"text":"made","id":"x28654"},"note":""}],"productionDates":[{"date":{"text":"1980s","earliest":"1980-01-01","latest":"1989-12-31"},"association":{"text":"made","id":"x28654"},"note":""}],"associatedObjects":[{"object":{"text":"IS.99-1986","id":"O455837"},"association":""},{"object":{"text":"IS.100-1986","id":"O68652"},"association":""},{"object":{"text":"IS.158-1992","id":"O68679"},"association":""},{"object":{"text":"IS.296-1992","id":"O472945"},"association":""},{"object":{"text":"IS.297-1992","id":"O472944"},"association":""},{"object":{"text":"IS.298-1992","id":"O472943"},"association":""},{"object":{"text":"IS.299-1992","id":"O472942"},"association":""}],"creditLine":"Given by Mehboob Productions (Private) Ltd., Mumbai, India","dimensions":[{"dimension":"Height","value":"102","unit":"cm","qualifier":"","date":{"text":"","earliest":null,"latest":null},"part":"","note":""},{"dimension":"Width","value":"76","unit":"cm","qualifier":"","date":{"text":"","earliest":null,"latest":null},"part":"","note":""}],"dimensionsNote":"","marksAndInscriptions":[],"objectHistory":"","historicalContext":"","briefDescription":"Indian film poster.","bibliographicReferences":[{"reference":{"text":"","id":""},"details":"","free":"Rachel Dwyer & Divia Patel, Cinema India: The Visual Culture of  the Hindi Film, Reaktion Press, 2002."}],"production":"","productionType":{"text":"Mass produced","id":"THES48863"},"contentDescription":"","contentPlaces":[],"associatedPlaces":[],"contentPerson":[],"associatedPerson":[],"contentOrganisations":[],"associatedOrganisations":[],"contentPeople":[],"associatedPeople":[],"contentEvents":[],"associatedEvents":[],"contentOthers":[{"text":"Plough","id":"AAT233317"}],"contentConcepts":[],"contentLiteraryRefs":[],"galleryLabels":[{"text":"This poster was produced for a later re-release of the film. The image is taken from the film booklet where it was captioned: 'The grain of rice on your table does not tell the grim tale of the toil which grew it'. It depicts Radha's struggle to feed her children, their screams giving her the 'strength of a man' to plough the fields and 'soften the breast of mother earth'. The poster symbolises Radha's courage, strength and sense of duty.","date":{"text":"","earliest":null,"latest":null}}],"partNumbers":["IS.9-2001"],"accessionNumberNum":"9","accessionNumberPrefix":"IS","accessionYear":2001,"otherNumbers":[],"copyNumber":"","aspects":["WHOLE"],"assets":[],"recordModificationDate":"2026-01-29","recordCreationDate":"2001-08-08","availableToBook":true}}