{"meta":{"version":"2.1","_links":{"self":{"href":"https://api.vam.ac.uk/v2/object/O561992"},"collection_page":{"href":"https://collections.vam.ac.uk/item/O561992/"}},"images":{"_primary_thumbnail":"https://framemark.vam.ac.uk/collections/2006AP4216/full/!100,100/0/default.jpg","_iiif_image":"https://framemark.vam.ac.uk/collections/2006AP4216/","_alt_iiif_image":[],"imageResolution":"high","_images_meta":[{"assetRef":"2006AP4216","copyright":"© Victoria and Albert Museum, London","sensitiveImage":false}]},"see_also":{"_iiif_pres":"https://iiif.vam.ac.uk/collections/O561992/manifest.json","_alt_iiif_pres":[]}},"record":{"systemNumber":"O561992","accessionNumber":"E.17-1973","objectType":"Poster","titles":[{"title":"Cailler's Genuine Swiss Milk Chocolate","type":""}],"summaryDescription":"","physicalDescription":"Colour lithograph poster advertising '<i>Cailler's Genuine Swiss Milk Chocolate</i>'. \r\n\r\nThe design shows a young Edwardian woman wearing a red coat, pale-brown leather gloves, frilled white blouse and a large black hat with red and white accessories. She is leaning from the open window of a door on a first class carriage of a London to Edinburgh train to buy some chocolate from a young boy who is holding a tray of gift-wrapped chocolate. A little girl further along the train waits with her hand held out, with another woman further along looking on. There is a guard with a suitcase in his hand near the front of the train, the steam engine in the distance. The design lettered with the text '<i>Cailler's Genuine Swiss Milk Chocolate, Ensuring a Pleasant  Journey, Delicious. Nutritious</i>'.","artistMakerPerson":[{"name":{"text":"Ney","id":"A39512"},"association":{"text":"artist","id":"AAT25103"},"note":""}],"artistMakerOrganisations":[],"artistMakerPeople":[],"materials":[],"techniques":[{"text":"colour lithography","id":"AAT190525"}],"materialsAndTechniques":"Colour lithograph","categories":[{"text":"Prints","id":"THES48903"},{"text":"Advertising","id":"THES49001"},{"text":"Eating","id":"THES48963"},{"text":"Posters","id":"THES252963"}],"styles":[],"collectionCode":{"text":"PDP","id":"THES48595"},"images":["2006AP4216"],"imageResolution":"high","galleryLocations":[{"current":{"text":"514 (VA)","id":"THES49549"},"free":"","case":"PR","shelf":"230","box":"R"}],"partTypes":[[{"text":"poster","id":""}]],"contentWarnings":[{"apprise":"","note":""}],"placesOfOrigin":[{"place":{"text":"Great Britain","id":"x32019"},"association":{"text":"issued","id":"x45592"},"note":""}],"productionDates":[{"date":{"text":"ca.1901","earliest":"1896-01-01","latest":"1905-12-31"},"association":{"text":"issued","id":"x45592"},"note":""}],"associatedObjects":[],"creditLine":"Given by Ogilvy Benson & Mather Ltd","dimensions":[{"dimension":"Height","value":"197.9","unit":"cm","qualifier":"","date":{"text":"","earliest":null,"latest":null},"part":"","note":""},{"dimension":"Width","value":"152.2","unit":"cm","qualifier":"","date":{"text":"","earliest":null,"latest":null},"part":"","note":""}],"dimensionsNote":"Measurements taken from: \r\n<u>Summary Catalogue of British Posters to 1988 in the Victoria & Albert Museum in the Department of Design, Prints & Drawing</u>. Emmett Publishing, 1990. 129 p. ISBN: 1 869934 12 1","marksAndInscriptions":[{"content":"Signed with artist's monogram.","inscriber":{"name":{"text":"","id":""},"association":{"text":"","id":""}},"date":{"text":"","earliest":null,"latest":null},"description":"","interpretation":"","language":"","medium":"","method":"","position":"","script":"","translation":"","transliteration":"","type":"","note":""},{"content":"'ALF - COOKE / QUEEN'S PRINTER. / _LEEDS_'","inscriber":{"name":{"text":"","id":""},"association":{"text":"","id":""}},"date":{"text":"","earliest":null,"latest":null},"description":"","interpretation":"","language":"","medium":"","method":"","position":"","script":"","translation":"","transliteration":"","type":"","note":"Lettered within a scroll in the bottom-right corner of the image."},{"content":"'LONDON & EDINBURGH'","inscriber":{"name":{"text":"","id":""},"association":{"text":"","id":""}},"date":{"text":"","earliest":null,"latest":null},"description":"","interpretation":"","language":"","medium":"","method":"","position":"","script":"","translation":"","transliteration":"","type":"","note":"Lettered on sign attached to the train carriage."},{"content":"'FIRST'","inscriber":{"name":{"text":"","id":""},"association":{"text":"","id":""}},"date":{"text":"","earliest":null,"latest":null},"description":"","interpretation":"","language":"","medium":"","method":"","position":"","script":"","translation":"","transliteration":"","type":"","note":"Lettered on a sign attached to the train carriage door."},{"content":"'Ensuring a Pleasant Journey.'","inscriber":{"name":{"text":"","id":""},"association":{"text":"","id":""}},"date":{"text":"","earliest":null,"latest":null},"description":"","interpretation":"","language":"","medium":"","method":"","position":"","script":"","translation":"","transliteration":"","type":"","note":"Lettered in centre at bottom of image."},{"content":"'CAILLER'S / GENUINE / SWISS / MILK / CHOCOLATE / DELICIOUS - NUTRITIOUS'","inscriber":{"name":{"text":"","id":""},"association":{"text":"","id":""}},"date":{"text":"","earliest":null,"latest":null},"description":"","interpretation":"","language":"","medium":"","method":"","position":"","script":"","translation":"","transliteration":"","type":"","note":"Text of design lettered above, within and below the central image."}],"objectHistory":"","historicalContext":"","briefDescription":"Colour lithograph poster advertising 'Cailler's Genuine Swiss Milk Chocolate', showing a young Edwardian woman leaning from a train window to buy some chocolate from a young boy. Designed by Ney, Great Britain, ca.1901.","bibliographicReferences":[{"reference":{"text":"","id":""},"details":"","free":"<u>Summary Catalogue of British Posters to 1988 in the Victoria & Albert Museum in the Department of Design, Prints & Drawing</u>. Emmett Publishing, 1990. 129 p. 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