{"meta":{"version":"2.1","_links":{"self":{"href":"https://api.vam.ac.uk/v2/object/O48087"},"collection_page":{"href":"https://collections.vam.ac.uk/item/O48087/"}},"images":{"_primary_thumbnail":"https://framemark.vam.ac.uk/collections/2018LC1418/full/!100,100/0/default.jpg","_iiif_image":"https://framemark.vam.ac.uk/collections/2018LC1418/","_alt_iiif_image":[],"imageResolution":"low","_images_meta":[{"assetRef":"2018LC1418","copyright":"© Victoria and Albert Museum, London","sensitiveImage":false}]},"see_also":null},"record":{"systemNumber":"O48087","accessionNumber":"T.633-2000","objectType":"Scarf","titles":[],"summaryDescription":"The Hermès silk scarf, or <i>carré</i>, has achieved cult fashion status. New patterns and colours are released every season, based around the two enduring designs: classic and pleated. Not surprisingly, given the company's equestrian roots, the 'formal bridle' pattern seen here, is a recurrent theme and has become part of Hermès's signature look. Combining elegant lines, cool classicism and whimsical patterns, these silk scarves have come to signify the refined luxury for which Hermès is known. \r\n\r\nThis particular scarf was not produced for retail distribution; it was part of a limited edition of scarves woven and printed with an invitation to the re-opening of the Hermès branch in Geneva. The text reinforces the luxury status of the brand:\r\n\r\n\"Hermès, the word evokes handsome leathers stitched by hand, high-quality fabrics, delicate perfumes...\"","physicalDescription":"Square white silk scarf, with a screen-printed design. A blue border frames a red bridle, which forms a cartouche shape enclosing a further <i>bride de gala</i> (formal bridle), the stirrup ornamented by mermaids and the metal components decorated with coronets, acanthus leaves and fleur-de-lys-style foliage. Two lions flank a coat of arms, surmounted with a crown. The scarf bears two inscriptions, one in the upper middle and a second in the lower middle, the text of which constitutes an invitation.","artistMakerPerson":[],"artistMakerOrganisations":[{"name":{"text":"Hermès","id":"A4594"},"association":{"text":"designer","id":"AAT25190"},"note":""}],"artistMakerPeople":[],"materials":[{"text":"silk twill","id":"x36838"}],"techniques":[{"text":"machine sewing","id":"AAT257463"},{"text":"screen printing","id":"AAT53281"}],"materialsAndTechniques":"Screen-printed silk, machine sewn","categories":[{"text":"Accessories","id":"THES48998"},{"text":"Fashion","id":"THES48957"},{"text":"Womenswear","id":"THES49044"}],"styles":[],"collectionCode":{"text":"T&F","id":"THES48601"},"images":["2018LC1418"],"imageResolution":"low","galleryLocations":[{"current":{"text":"009","id":"THES307826"},"free":"","case":"","shelf":"","box":""}],"partTypes":[[{"text":"Scarf","id":""}]],"contentWarnings":[{"apprise":"","note":""}],"placesOfOrigin":[{"place":{"text":"France","id":"x28849"},"association":{"text":"designed","id":"x29338"},"note":""}],"productionDates":[{"date":{"text":"ca. 1980","earliest":"1975-01-01","latest":"1984-12-31"},"association":{"text":"made","id":"x28654"},"note":""}],"associatedObjects":[],"creditLine":"Given by Jill Ritblat","dimensions":[{"dimension":"Length","value":"44","unit":"cm","qualifier":"","date":{"text":"","earliest":null,"latest":null},"part":"approx.","note":""},{"dimension":"Width","value":"44","unit":"cm","qualifier":"","date":{"text":"","earliest":null,"latest":null},"part":"approx.","note":""}],"dimensionsNote":"","marksAndInscriptions":[{"content":"'En 1837, Thierry Hermès, sellier de talent, fondant ses premiers ateliers, puis il ouvrait boutique Faubourg Saint-Honoré dans une ambiance de haut luxe, dont ses enfants et petits-enfants ne se sont jamais départis.\r\n\r\n\"Hermès\", cela évoque les beaux cuirs piqués à la main, les tissus de choix, les parfums délicats...\r\n\r\nDans son cadre renouvelé à Genève, Hermès vous invite:\r\n\r\n\"Au Faubourg St Honoré\".'","inscriber":{"name":{"text":"","id":""},"association":{"text":"","id":""}},"date":{"text":"","earliest":null,"latest":null},"description":"","interpretation":"","language":"","medium":"","method":"","position":"","script":"","translation":"","transliteration":"","type":"","note":"Inscribed in the lower middle. A Faubourg St. Honoré-themed invitation to the newly 'renovated surroundings' in the Geneva branch."},{"content":"'Hermès, Paris'","inscriber":{"name":{"text":"","id":""},"association":{"text":"","id":""}},"date":{"text":"","earliest":null,"latest":null},"description":"","interpretation":"","language":"","medium":"","method":"","position":"","script":"","translation":"","transliteration":"","type":"","note":"Inscribed in the upper middle"},{"content":"'100% silk'","inscriber":{"name":{"text":"","id":""},"association":{"text":"","id":""}},"date":{"text":"","earliest":null,"latest":null},"description":"","interpretation":"","language":"","medium":"","method":"","position":"","script":"","translation":"","transliteration":"","type":"","note":"Label bearing washing instructions and the inscription, attached to the reverse."}],"objectHistory":"Hermès prides itself on its craftsmanship. The signature silk scarves are all woven and printed in the Hermès factory in Lyons; the hem of each scarf is hand-rolled.","historicalContext":"Hermès was founded in 1837 by Thierry Hermès, a saddlemaker, whose mission was to create luxury equestrian gear of the highest quality, for wealthy Parisian clients. Hermès later expanded its range to include luggage, jewellery, accessories and fashion. The company is still run by Thierry Hermès's descendants, remaining very much a family affair.","briefDescription":"Hermès silk scarf, printed invitation with <i>brides de gala</i> design, French, ca. 1980.","bibliographicReferences":[],"production":"Reason For Production: Commemorative","productionType":{"text":"","id":""},"contentDescription":"","contentPlaces":[],"associatedPlaces":[],"contentPerson":[],"associatedPerson":[],"contentOrganisations":[],"associatedOrganisations":[],"contentPeople":[],"associatedPeople":[],"contentEvents":[],"associatedEvents":[],"contentOthers":[{"text":"mermaids","id":"x30066"},{"text":"acanthus","id":"AAT164902"},{"text":"lions","id":"x30150"},{"text":"coats of arms","id":"AAT126352"},{"text":"fleur de lys","id":"x35400"},{"text":"crown","id":"x40442"}],"contentConcepts":[],"contentLiteraryRefs":[],"galleryLabels":[],"partNumbers":["T.633-2000"],"accessionNumberNum":"633","accessionNumberPrefix":"T","accessionYear":2000,"otherNumbers":[],"copyNumber":"","aspects":["WHOLE"],"assets":[],"recordModificationDate":"2026-01-01","recordCreationDate":"2000-09-11","availableToBook":true}}