{"meta":{"version":"2.1","_links":{"self":{"href":"https://api.vam.ac.uk/v2/object/O323163"},"collection_page":{"href":"https://collections.vam.ac.uk/item/O323163/"}},"images":{"_primary_thumbnail":"https://framemark.vam.ac.uk/collections/2019MG7247/full/!100,100/0/default.jpg","_iiif_image":"https://framemark.vam.ac.uk/collections/2019MG7247/","_alt_iiif_image":[],"imageResolution":"low","_images_meta":[{"assetRef":"2019MG7247","copyright":"©Victoria & Albert Museum, London","sensitiveImage":false},{"assetRef":"2019LY3333","copyright":"©Victoria & Albert Museum, London","sensitiveImage":false}]},"see_also":null},"record":{"systemNumber":"O323163","accessionNumber":"M.884-1983","objectType":"Needle Threader","titles":[{"title":"M.J. Franklin Collection of British Biscuit Tins (Advertising Ephemera)","type":"named collection"}],"summaryDescription":"The British biscuit tin came about when the Licensed Grocer's Act of 1861 allowed groceries to be individually packaged and sold. Coinciding with the removal of the duty on paper for printed labels. It was only a short step to the idea of printing directly on to tinplate. The new process of offset lithography, patented in 1877 allowed multicoloured designs to be printed on to exotically shaped tins.\r\n\r\nThe most exotic designs were produced in the early years of the 20th century, just prior to the First World War. In the 1920s and 1930s, costs had risen substantially and the design of biscuit tins tended to be more conservative, with the exception of the tins targeted at the Christmas market and intended to appeal primarily to children. The designs, generally speaking are a barometer of popular interests.\r\n\r\nThe advent of the Second World War stopped all production of decorative tin ware and after it ended in 1945, the custom never really revived.","physicalDescription":"Needle threader, stamped tinplate, circular with a hole in the middle and a triangular extension and a diamond shaped loop of wire attached to the end.  With its original paper envelope with printed instructions on the front.","artistMakerPerson":[],"artistMakerOrganisations":[{"name":{"text":"William Crawford & Sons","id":"A3038"},"association":{"text":"made for","id":"x30791"},"note":""},{"name":{"text":"British Needle Co. Ltd.","id":"AUTH352765"},"association":{"text":"made by","id":"AAT251917"},"note":""}],"artistMakerPeople":[],"materials":[{"text":"tinplate","id":"x32089"},{"text":"wire","id":"AAT11063"}],"techniques":[{"text":"stamping","id":"x34899"}],"materialsAndTechniques":"Staped tinplate and wire","categories":[{"text":"Advertising","id":"THES49001"},{"text":"Eating","id":"THES48963"},{"text":"Metalwork","id":"THES48920"}],"styles":[],"collectionCode":{"text":"MET","id":"THES48599"},"images":["2019MG7247","2019LY3333"],"imageResolution":"low","galleryLocations":[{"current":{"text":"012","id":"THES337135"},"free":"","case":"","shelf":"","box":""}],"partTypes":[[{"text":"Needle Threader","id":""}]],"contentWarnings":[{"apprise":"","note":""}],"placesOfOrigin":[{"place":{"text":"England","id":"x28826"},"association":{"text":"made","id":"x28654"},"note":""}],"productionDates":[{"date":{"text":"1934","earliest":"1934-01-01","latest":"1934-12-31"},"association":{"text":"made","id":"x28654"},"note":""}],"associatedObjects":[],"creditLine":"Given by M. J. Franklin","dimensions":[{"dimension":"Height","value":"x","unit":"cm","qualifier":"","date":{"text":"","earliest":null,"latest":null},"part":"","note":""}],"dimensionsNote":"","marksAndInscriptions":[{"content":"CRAWFORD'S BISCUITS / A NEEDLE THREADER","inscriber":{"name":{"text":"","id":""},"association":{"text":"","id":""}},"date":{"text":"","earliest":null,"latest":null},"description":"","interpretation":"","language":"","medium":"","method":"","position":"","script":"","translation":"","transliteration":"","type":"","note":"Stamped on the tinplate"},{"content":"CRAWFORD'S / NEEDLE / THREADER / Push the thin wire through the / eye of the needle. Insert the / thread, and then withdraw.","inscriber":{"name":{"text":"","id":""},"association":{"text":"","id":""}},"date":{"text":"","earliest":null,"latest":null},"description":"","interpretation":"","language":"","medium":"","method":"","position":"","script":"","translation":"","transliteration":"","type":"","note":"On the front of the envelope."}],"objectHistory":"M.J. Franklin Collection of British Biscuit Tins.","historicalContext":"","briefDescription":"Needle threader, (biscuit manufacturer's advertising ephemera), tinplate, England, made by the British Needle Co., for William Crawford & Sons, 1934.","bibliographicReferences":[{"reference":{"text":"","id":""},"details":"","free":"Michael Franklin, <font -u>British Biscuit Tins</font>, London, Victoria and Albert Museum, 1984, ISBN. 0905209621"}],"production":"","productionType":{"text":"Mass produced","id":"THES48863"},"contentDescription":"","contentPlaces":[],"associatedPlaces":[],"contentPerson":[],"associatedPerson":[],"contentOrganisations":[],"associatedOrganisations":[],"contentPeople":[],"associatedPeople":[],"contentEvents":[],"associatedEvents":[],"contentOthers":[],"contentConcepts":[],"contentLiteraryRefs":[],"galleryLabels":[],"partNumbers":["M.884-1983"],"accessionNumberNum":"884","accessionNumberPrefix":"M","accessionYear":1983,"otherNumbers":[],"copyNumber":"","aspects":["WHOLE"],"assets":[],"recordModificationDate":"2025-04-22","recordCreationDate":"2009-06-24","availableToBook":true}}