{"meta":{"version":"2.1","_links":{"self":{"href":"https://api.vam.ac.uk/v2/object/O1667776"},"collection_page":{"href":"https://collections.vam.ac.uk/item/O1667776/"}},"images":{"_primary_thumbnail":"https://framemark.vam.ac.uk/collections/2024PA8392/full/!100,100/0/default.jpg","_iiif_image":"https://framemark.vam.ac.uk/collections/2024PA8392/","_alt_iiif_image":[],"imageResolution":"low","_images_meta":[{"assetRef":"2024PA8392","copyright":"© Victoria and Albert Museum, London","sensitiveImage":false}]},"see_also":null},"record":{"systemNumber":"O1667776","accessionNumber":"E.548-2021","objectType":"Poster","titles":[{"title":"I'm Backing Britain","type":"generic title"}],"summaryDescription":"","physicalDescription":"Colour offset lithograph parody of Alfred Leete's 'Lord Kitchener Wants You' 1914 war poster. Lettered beneath the image with the names of the concept originators, designers, illustrators and printers. An address in Paddington (48 Bryanston Square) is printed across the bottom asking people to contact them for details.","artistMakerPerson":[],"artistMakerOrganisations":[{"name":{"text":"Leonard Ripley","id":"A17511"},"association":{"text":"printers","id":"AAT25732"},"note":""}],"artistMakerPeople":[],"materials":[{"text":"paper (fiber product)","id":"AAT14109"}],"techniques":[],"materialsAndTechniques":"","categories":[{"text":"Posters","id":"THES252963"}],"styles":[],"collectionCode":{"text":"PDP","id":"THES48595"},"images":["2024PA8392"],"imageResolution":"low","galleryLocations":[{"current":{"text":"LVLC","id":"THES49171"},"free":"","case":"Y","shelf":"86","box":"E"}],"partTypes":[[{"text":"poster","id":"AAT27221"}]],"contentWarnings":[{"apprise":"","note":""}],"placesOfOrigin":[{"place":{"text":"Britain","id":"x32019"},"association":{"text":"made","id":"x28654"},"note":""}],"productionDates":[{"date":{"text":"1968","earliest":"1968-01-01","latest":"1968-12-31"},"association":{"text":"made","id":"x28654"},"note":""}],"associatedObjects":[],"creditLine":"Given by Martin Bailey","dimensions":[],"dimensionsNote":"","marksAndInscriptions":[],"objectHistory":"","historicalContext":"","briefDescription":"Poster, 'I'm Backing Britain' consumer campaign. London, 1968","bibliographicReferences":[],"production":"","productionType":{"text":"","id":""},"contentDescription":"","contentPlaces":[],"associatedPlaces":[],"contentPerson":[{"text":"Kitchener","id":"N1608"}],"associatedPerson":[],"contentOrganisations":[],"associatedOrganisations":[],"contentPeople":[],"associatedPeople":[],"contentEvents":[],"associatedEvents":[],"contentOthers":[],"contentConcepts":[],"contentLiteraryRefs":[],"galleryLabels":[],"partNumbers":["E.548-2021"],"accessionNumberNum":"548","accessionNumberPrefix":"E","accessionYear":2021,"otherNumbers":[],"copyNumber":"","aspects":["WHOLE"],"assets":[],"recordModificationDate":"2025-04-09","recordCreationDate":"2021-09-29","availableToBook":false}}