{"meta":{"version":"2.1","_links":{"self":{"href":"https://api.vam.ac.uk/v2/object/O1664258"},"collection_page":{"href":"https://collections.vam.ac.uk/item/O1664258/"}},"images":{"_primary_thumbnail":"https://framemark.vam.ac.uk/collections/2025PE8653/full/!100,100/0/default.jpg","_iiif_image":"https://framemark.vam.ac.uk/collections/2025PE8653/","_alt_iiif_image":[],"imageResolution":"low","_images_meta":[{"assetRef":"2025PE8653","copyright":"© Victoria and Albert Museum, London","sensitiveImage":false}]},"see_also":null},"record":{"systemNumber":"O1664258","accessionNumber":"E.435-2021","objectType":"Poster","titles":[{"title":"Majority Rule Now","type":"generic title"}],"summaryDescription":"","physicalDescription":"Poster depicting a black and white photograph of four African men wearing suits, protesting, with arms raised. The text in black reads : 'Stop all hangings in Zimbabwe, support the Zimbabwe liberation struggle, MAJORITY RULE NOW.'\r\nLower down the sheet is lettered '10 years of U.D.I. On 11th November 1965 Ian Smith and the Rhodesian Front seized power in Rhodesia in order to preserve white supremacy. RALLY & MARCH. Sunday 9th November 1975. Assemble 2:30pm. Charing X Embankment. March to Trafalgar Square. Anti-Apartheid Movement. 89 Charlotte St. London W1. ","artistMakerPerson":[],"artistMakerOrganisations":[{"name":{"text":"Anti-Apartheid Movement","id":"A35573"},"association":{"text":"commissioned by","id":"x28662"},"note":""}],"artistMakerPeople":[],"materials":[{"text":"paper (fiber product)","id":"AAT14109"}],"techniques":[],"materialsAndTechniques":"Black and white offset lithograph poster","categories":[{"text":"Posters","id":"THES252963"},{"text":"Black History","id":"THES48989"},{"text":"Colonialism and Empire","id":"THES253004"},{"text":"Africa","id":"THES49019"}],"styles":[],"collectionCode":{"text":"PDP","id":"THES48595"},"images":["2025PE8653"],"imageResolution":"low","galleryLocations":[{"current":{"text":"LVLC","id":"THES49171"},"free":"","case":"Y","shelf":"86","box":"E"}],"partTypes":[[{"text":"poster","id":"AAT27221"}]],"contentWarnings":[{"apprise":"","note":""}],"placesOfOrigin":[{"place":{"text":"Britain","id":"x32019"},"association":{"text":"made","id":"x28654"},"note":""}],"productionDates":[{"date":{"text":"1975","earliest":"1975-01-01","latest":"1975-12-31"},"association":{"text":"made","id":"x28654"},"note":""}],"associatedObjects":[],"creditLine":"Given by Martin Bailey","dimensions":[],"dimensionsNote":"","marksAndInscriptions":[],"objectHistory":"","historicalContext":"","briefDescription":"Anti-apartheid movement poster campaigning for civil rights and solidarity with Zimbabwe.  Britain, 1975.","bibliographicReferences":[],"production":"","productionType":{"text":"","id":""},"contentDescription":"","contentPlaces":[],"associatedPlaces":[],"contentPerson":[],"associatedPerson":[],"contentOrganisations":[],"associatedOrganisations":[],"contentPeople":[],"associatedPeople":[],"contentEvents":[{"text":"Apartheid","id":"V647"}],"associatedEvents":[],"contentOthers":[{"text":"protest","id":"x36326"},{"text":"activism","id":"x38280"}],"contentConcepts":[],"contentLiteraryRefs":[],"galleryLabels":[],"partNumbers":["E.435-2021"],"accessionNumberNum":"435","accessionNumberPrefix":"E","accessionYear":2021,"otherNumbers":[],"copyNumber":"","aspects":["WHOLE"],"assets":[],"recordModificationDate":"2025-05-15","recordCreationDate":"2021-09-23","availableToBook":false}}