{"meta":{"version":"2.1","_links":{"self":{"href":"https://api.vam.ac.uk/v2/object/O15693"},"collection_page":{"href":"https://collections.vam.ac.uk/item/O15693/"}},"images":{"_primary_thumbnail":"https://framemark.vam.ac.uk/collections/2021NB7701/full/!100,100/0/default.jpg","_iiif_image":"https://framemark.vam.ac.uk/collections/2021NB7701/","_alt_iiif_image":[],"imageResolution":"low","_images_meta":[{"assetRef":"2021NB7701","copyright":"© Victoria and Albert Museum, London","sensitiveImage":false},{"assetRef":"2021NB7704","copyright":"© Victoria and Albert Museum, London","sensitiveImage":false},{"assetRef":"2021NB7706","copyright":"© Victoria and Albert Museum, London","sensitiveImage":false},{"assetRef":"2006BF2902","copyright":"©Victoria and Albert Museum, London/Victor Stiebel","sensitiveImage":false},{"assetRef":"2021NB7705","copyright":"© Victoria and Albert Museum, London","sensitiveImage":false},{"assetRef":"2019MB2889","copyright":"© Victoria and Albert Museum, London","sensitiveImage":false}]},"see_also":null},"record":{"systemNumber":"O15693","accessionNumber":"T.58-1942","objectType":"Day dress","titles":[{"title":"Utility Original Model No. 233","type":""}],"summaryDescription":"This day dress is probably a design by Victor Steibel. It is from the Utility Collection by the Incorporated Society of London Fashion Designers for the Board of Trade. The simplification and economy of material match the conditions laid down by the Board. These conditions related to the manufacture of civilian clothing during the Second World War (1939-1945). Both hand-crafted and mass-produced tailoring was as important then as it is today. Fashion designers tried their best to be inventive without wasting precious fabric. However, there was a very limited choice. The Utility Scheme was introduced by the Board in 1941. Its aim was to ensure that consumer goods were produced to the highest possible standards at 'reasonable' prices. These standards complied with restrictions and rationing of raw materials. Utility garments were made from Utility cloth, which was defined in terms of minimum weight and fibre content per yard. Utility clothes were usually identified by a distinctive double crescent CC41 (Civilian Clothing) label.","physicalDescription":"Most of the decorative and seamed detail is concentrated on the bodice of this scarlet rayon crepe day dress, designed under the war-time Utility Scheme. The dress has long sleeves, a button up front, and padded shoulders","artistMakerPerson":[{"name":{"text":"Stiebel, Victor","id":"A2541"},"association":{"text":"designer","id":"AAT25190"},"note":""}],"artistMakerOrganisations":[{"name":{"text":"Utility","id":"A2828"},"association":{"text":"designed for","id":"x41471"},"note":""},{"name":{"text":"Incorporated Society of London Fashion Designers","id":"AUTH383043"},"association":{"text":"producer (collection)","id":"x30781"},"note":""}],"artistMakerPeople":[],"materials":[{"text":"rayon","id":"AAT14059"}],"techniques":[{"text":"dress-making","id":"AAT53650"}],"materialsAndTechniques":"Matt rayon crêpe","categories":[{"text":"Fashion","id":"THES48957"},{"text":"Clothing","id":"THES48975"},{"text":"Day wear","id":"THES49000"},{"text":"Womenswear","id":"THES49044"}],"styles":[],"collectionCode":{"text":"T&F","id":"THES48601"},"images":["2021NB7701","2021NB7704","2021NB7706","2006BF2902","2021NB7705","2019MB2889"],"imageResolution":"low","galleryLocations":[{"current":{"text":"A","id":"THES404167"},"free":"","case":"","shelf":"","box":""},{"current":{"text":"A","id":"THES404167"},"free":"","case":"","shelf":"","box":""}],"partTypes":[[{"text":"Dress","id":""}],[{"text":"Belt","id":""}]],"contentWarnings":[{"apprise":"","note":""},{"apprise":"","note":""},{"apprise":"","note":""}],"placesOfOrigin":[{"place":{"text":"London","id":"x28980"},"association":{"text":"made","id":"x28654"},"note":""}],"productionDates":[{"date":{"text":"autumn 1942","earliest":"1942-01-01","latest":"1942-12-31"},"association":{"text":"designed","id":"x29338"},"note":""}],"associatedObjects":[],"creditLine":"Given by the Board of Trade","dimensions":[{"dimension":"Length","value":"1190","unit":"mm","qualifier":"","date":{"text":"19/08/2021","earliest":"2021-08-19","latest":"2021-08-19"},"part":"Dress","note":""},{"dimension":"Width","value":"430","unit":"mm","qualifier":"","date":{"text":"19/08/2021","earliest":"2021-08-19","latest":"2021-08-19"},"part":"Dress shoulders","note":""}],"dimensionsNote":"","marksAndInscriptions":[],"objectHistory":"","historicalContext":"","briefDescription":"Day dress, 1942, British; Utility, designed by Victor Stiebel. Board of Trade pattern 23","bibliographicReferences":[],"production":"","productionType":{"text":"","id":""},"contentDescription":"","contentPlaces":[],"associatedPlaces":[],"contentPerson":[],"associatedPerson":[],"contentOrganisations":[],"associatedOrganisations":[],"contentPeople":[],"associatedPeople":[],"contentEvents":[],"associatedEvents":[],"contentOthers":[],"contentConcepts":[],"contentLiteraryRefs":[],"galleryLabels":[],"partNumbers":["T.58-1942","T.58A-1942"],"accessionNumberNum":"58","accessionNumberPrefix":"T","accessionYear":1942,"otherNumbers":[],"copyNumber":"","aspects":["WHOLE","Dress","Belt"],"assets":[],"recordModificationDate":"2026-03-26","recordCreationDate":"1999-12-15","availableToBook":false}}