{"meta":{"version":"2.1","_links":{"self":{"href":"https://api.vam.ac.uk/v2/object/O1457330"},"collection_page":{"href":"https://collections.vam.ac.uk/item/O1457330/"}},"images":null,"see_also":null},"record":{"systemNumber":"O1457330","accessionNumber":"38041800367288","objectType":"Trade catalogue","titles":[{"title":"Das kommende oel : Aeroshell Light","type":"published title"}],"summaryDescription":"","physicalDescription":"Trade catalogue for Shell oil. 1 folded sheet with illustrations. ","artistMakerPerson":[],"artistMakerOrganisations":[{"name":{"text":"Shell Mex and B.P. Ltd.","id":"A31205"},"association":{"text":"printed and published","id":"x38483"},"note":""}],"artistMakerPeople":[],"materials":[{"text":"paper","id":"x30308"},{"text":"ink","id":"AAT15012"}],"techniques":[{"text":"printing","id":"AAT53319"}],"materialsAndTechniques":"Printed in colour","categories":[{"text":"National Art Library","id":"THES271541"},{"text":"Transport","id":"THES48881"},{"text":"Cars","id":"THES270092"},{"text":"Ephemera","id":"THES252985"},{"text":"Printed pages & sheets","id":"THES48904"}],"styles":[{"text":"20th","id":"x35955"}],"collectionCode":{"text":"NAL","id":"THES48605"},"images":[],"imageResolution":"high","galleryLocations":[{"current":{"text":"NAL","id":"THES251738"},"free":"","case":"","shelf":"","box":""}],"partTypes":[[{"text":"trade catalogue","id":"AAT26063"}]],"contentWarnings":[{"apprise":"","note":""}],"placesOfOrigin":[{"place":{"text":"Geneva","id":"x32975"},"association":{"text":"printed and published","id":"x35383"},"note":""}],"productionDates":[{"date":{"text":"1930s","earliest":"1930-01-01","latest":"1939-12-31"},"association":{"text":"printed and published","id":"x35383"},"note":""}],"associatedObjects":[],"creditLine":"","dimensions":[{"dimension":"Height","value":"30","unit":"cm","qualifier":"to nearest cm","date":{"text":"2018","earliest":"2018-01-01","latest":"2018-12-31"},"part":"","note":""},{"dimension":"Width","value":"63","unit":"cm","qualifier":"to nearest cm","date":{"text":"2018","earliest":"2018-01-01","latest":"2018-12-31"},"part":"open","note":""},{"dimension":"Width","value":"21 ","unit":"cm","qualifier":"to nearest cm","date":{"text":"2018","earliest":"2018-01-01","latest":"2018-12-31"},"part":"closed","note":""}],"dimensionsNote":"","marksAndInscriptions":[],"objectHistory":"Part of the Jobbing Printing collection. The Jobbing Printing collection was assembled by Philip James (1901-1974), Keeper of the V&A’s art Library, now known as the  National Art Library, between 1936-1939. James wrote to significant designers and progressive businesses in Britain, Europe and the USA to request examples of their  publicity material with the aim of creating an 'open reference collection of commercial typography' so that the 'trend of typographic design, both in this country and abroad, could  be estimated by students of industrial art.' ","historicalContext":"","briefDescription":"Trade catalogue, 'Das kommende oel : Aeroshell Light', Lumina A.G. Shell Produkte, probably Geneva, 1930s","bibliographicReferences":[],"production":"","productionType":{"text":"Mass produced","id":"THES48863"},"contentDescription":"","contentPlaces":[],"associatedPlaces":[],"contentPerson":[],"associatedPerson":[],"contentOrganisations":[{"text":"Shell Mex and B.P. Ltd.","id":"A31205"}],"associatedOrganisations":[],"contentPeople":[],"associatedPeople":[],"contentEvents":[],"associatedEvents":[],"contentOthers":[],"contentConcepts":[],"contentLiteraryRefs":[],"galleryLabels":[],"partNumbers":["38041800367288"],"accessionNumberNum":"38041800367288","accessionNumberPrefix":"","accessionYear":null,"otherNumbers":[{"type":{"text":"NAL Pressmark","id":"THES56809"},"number":"JP Box 16b"}],"copyNumber":"","aspects":["WHOLE"],"assets":[],"recordModificationDate":"2025-04-09","recordCreationDate":"2018-07-31","availableToBook":false}}