{"meta":{"version":"2.1","_links":{"self":{"href":"https://api.vam.ac.uk/v2/object/O143582"},"collection_page":{"href":"https://collections.vam.ac.uk/item/O143582/"}},"images":{"_primary_thumbnail":"https://framemark.vam.ac.uk/collections/2010EF6757/full/!100,100/0/default.jpg","_iiif_image":"https://framemark.vam.ac.uk/collections/2010EF6757/","_alt_iiif_image":[],"imageResolution":"high","_images_meta":[{"assetRef":"2010EF6757","copyright":"© Victoria and Albert Museum, London","sensitiveImage":false}]},"see_also":{"_iiif_pres":"https://iiif.vam.ac.uk/collections/O143582/manifest.json","_alt_iiif_pres":[]}},"record":{"systemNumber":"O143582","accessionNumber":"CIRC.377-1974","objectType":"Dress fabric","titles":[{"title":"Wacky Packages","type":"manufacturer's title"}],"summaryDescription":"","physicalDescription":"Dress fabric of screen printed cotton calico. Natural calico ground printed with colourful parodies of popular American commercial and household products such as Jell-O, Kool-Aid, Ultra-brite toothpaste, 7-Up, Quaker Oats and Ajax. The design is printed in red, blue, green, yellow and brown on a cream-coloured background.\n\r\nThe parodies include:\n'Jail-O' (Sing-Sing's Favourite Dessert With Metal File Added, Grapevine Flavor) for Jell-O.\n'Kook-Aid' for Kool-Aid\n'Ultra-Blight toothpaste' for Ultra-brite toothpaste\n'6-Up' for 7-Up\n'Old Fashioned Quacker Oats' for Quaker Oats\n 'Ajerx' (Condemned by Good Housebreakers) for Ajax\n'Hostage Filled With Mud Cupcakes' (The Food Kidnappers Give their Victims) for Hostess Cupcakes\n'Brittle Soap Pads' (Make Your Hands TOUGH, Removes Grease, Grime and Skin) for Brillo Pads\n'Blunder Extra Heavy Bread' (Build Your Body Just By Lifting Package!) for Wonder Bread\n'Skimpy Crummy Peanut Butter' for Skippy Creamy Peanut Butter\n'Vile Soap' (Used by People Who Want Privacy) for Dial Soap.\n'Cap'n Crud' (Tastes Cruddy - Even In Milk) for Cap'n Crunch cereal\n'Mrs Klean' (Will Wipe Up The Floor With Mr Klean If She Can Find Him) for Mr Klean\n'Minute Mud Frozen Concentrated Orange Juice' (The Favourite Of Sophisticated Pigs Everywhere) for Minute-Maid.","artistMakerPerson":[],"artistMakerOrganisations":[{"name":{"text":"V.I.P. Fabrics Inc.","id":"A20949"},"association":{"text":"manufacturer","id":"x33306"},"note":""}],"artistMakerPeople":[],"materials":[{"text":"cotton","id":"AAT14067"}],"techniques":[{"text":"screen printing","id":"AAT53281"}],"materialsAndTechniques":"Screen-printed cotton calico","categories":[{"text":"Textiles","id":"THES48885"},{"text":"Fashion","id":"THES48957"},{"text":"Clothing","id":"THES48975"},{"text":"Advertising","id":"THES49001"}],"styles":[],"collectionCode":{"text":"T&F","id":"THES48601"},"images":["2010EF6757"],"imageResolution":"high","galleryLocations":[{"current":{"text":"023","id":"THES327798"},"free":"","case":"","shelf":"","box":""}],"partTypes":[[{"text":"Dress fabric","id":""}]],"contentWarnings":[{"apprise":"","note":""}],"placesOfOrigin":[{"place":{"text":"United States","id":"x29333"},"association":{"text":"made","id":"x28654"},"note":""}],"productionDates":[{"date":{"text":"1974","earliest":"1974-01-01","latest":"1974-12-31"},"association":{"text":"made","id":"x28654"},"note":""}],"associatedObjects":[],"creditLine":"Given by Ann Green Manufacturing Co.","dimensions":[{"dimension":"Length","value":"113","unit":"cm","qualifier":"","date":{"text":"","earliest":null,"latest":null},"part":"","note":""},{"dimension":"Width","value":"92","unit":"cm","qualifier":"","date":{"text":"","earliest":null,"latest":null},"part":"","note":""}],"dimensionsNote":"","marksAndInscriptions":[],"objectHistory":"","historicalContext":"","briefDescription":"Dress fabric 'Wacky Packages' of screen-printed cotton calico, made by V.I.P. Fabrics Inc., United States, 1974","bibliographicReferences":[],"production":"","productionType":{"text":"Mass produced","id":"THES48863"},"contentDescription":"","contentPlaces":[],"associatedPlaces":[],"contentPerson":[],"associatedPerson":[],"contentOrganisations":[],"associatedOrganisations":[],"contentPeople":[],"associatedPeople":[],"contentEvents":[],"associatedEvents":[],"contentOthers":[],"contentConcepts":[],"contentLiteraryRefs":[],"galleryLabels":[],"partNumbers":["CIRC.377-1974"],"accessionNumberNum":"377","accessionNumberPrefix":"CIRC","accessionYear":1974,"otherNumbers":[],"copyNumber":"","aspects":["WHOLE"],"assets":[],"recordModificationDate":"2026-05-11","recordCreationDate":"2008-01-16","availableToBook":true}}