{"meta":{"version":"2.1","_links":{"self":{"href":"https://api.vam.ac.uk/v2/object/O1386790"},"collection_page":{"href":"https://collections.vam.ac.uk/item/O1386790/"}},"images":{"_primary_thumbnail":"https://framemark.vam.ac.uk/collections/2017JW0407/full/!100,100/0/default.jpg","_iiif_image":"https://framemark.vam.ac.uk/collections/2017JW0407/","_alt_iiif_image":[],"imageResolution":"low","_images_meta":[{"assetRef":"2017JW0407","copyright":"©Victoria & Albert Museum, London","sensitiveImage":false}]},"see_also":null},"record":{"systemNumber":"O1386790","accessionNumber":"B.622-2016","objectType":"design","titles":[{"title":"A World of Discovery 100 Experiments Set","type":"manufacturer's title"}],"summaryDescription":"","physicalDescription":"Concept design for product packaging for Humbrol A World of Discovery scientific range. A yellow paper cover lifts to reveal a design for an experiments kit, drawn in felt tip with glued-on printed card features, and with a transparent plastic (probably cellulose acetate) illustrated overlay, mounted on white board.","artistMakerPerson":[],"artistMakerOrganisations":[{"name":{"text":"Towers Noble","id":"AUTH343852"},"association":{"text":"designers","id":"AAT25190"},"note":""}],"artistMakerPeople":[],"materials":[{"text":"paper","id":"AAT14109"},{"text":"cellulose acetate","id":"AAT14439"}],"techniques":[{"text":"drawing","id":"AAT54196"},{"text":"printing","id":"AAT53319"}],"materialsAndTechniques":"Paper, printed and illustrated in felt-tip, cellulose acetate","categories":[{"text":"Designs","id":"THES48968"},{"text":"Science","id":"THES48898"},{"text":"Advertising","id":"THES49001"}],"styles":[],"collectionCode":{"text":"YVA","id":"THES48593"},"images":["2017JW0407"],"imageResolution":"low","galleryLocations":[{"current":{"text":"009","id":"THES323899"},"free":"","case":"","shelf":"","box":""}],"partTypes":[[{"text":"design","id":"AAT102051"}]],"contentWarnings":[{"apprise":"","note":""}],"placesOfOrigin":[{"place":{"text":"Hull","id":"x37136"},"association":{"text":"made","id":"x28654"},"note":""}],"productionDates":[{"date":{"text":"ca.1985","earliest":"1980-01-01","latest":"1989-12-31"},"association":{"text":"made","id":"x28654"},"note":""}],"associatedObjects":[],"creditLine":"","dimensions":[{"dimension":"Length","value":"52.2","unit":"cm","qualifier":"","date":{"text":"","earliest":null,"latest":null},"part":"","note":""},{"dimension":"Width","value":"38.2","unit":"cm","qualifier":"","date":{"text":"","earliest":null,"latest":null},"part":"","note":""}],"dimensionsNote":"","marksAndInscriptions":[],"objectHistory":"","historicalContext":"The Humber Oil Company was founded in Kingston upon Hull in 1919. During the 1950s they began to produce model paint and other model making equipment. Probably Humbrol’s most instantly recognisable product is the 14ml tins of enamel paint they  have produced for decades, with lids showing the colour of the paint inside. The company was bought in 1976 by the Hobby Products Group of Borden Inc., who also owned Heller, a large French model manufacturer. In 1986, Borden also bought Airfix  following the closure of Palitoy.","briefDescription":"Packaging design concept illustration for 'A World of Discovery Electronics 100 Experiments Set', Towers Noble for Humbrol [1 of 4]","bibliographicReferences":[],"production":"","productionType":{"text":"Unique","id":"THES48864"},"contentDescription":"","contentPlaces":[],"associatedPlaces":[],"contentPerson":[],"associatedPerson":[],"contentOrganisations":[],"associatedOrganisations":[],"contentPeople":[],"associatedPeople":[],"contentEvents":[],"associatedEvents":[],"contentOthers":[],"contentConcepts":[],"contentLiteraryRefs":[],"galleryLabels":[],"partNumbers":["B.623-2016"],"accessionNumberNum":"623","accessionNumberPrefix":"B","accessionYear":2016,"otherNumbers":[],"copyNumber":"","aspects":["WHOLE"],"assets":[],"recordModificationDate":"2026-03-27","recordCreationDate":"2017-03-07","availableToBook":false}}