{"meta":{"version":"2.1","_links":{"self":{"href":"https://api.vam.ac.uk/v2/object/O138243"},"collection_page":{"href":"https://collections.vam.ac.uk/item/O138243/"}},"images":{"_primary_thumbnail":"https://framemark.vam.ac.uk/collections/2007BM6102/full/!100,100/0/default.jpg","_iiif_image":"https://framemark.vam.ac.uk/collections/2007BM6102/","_alt_iiif_image":[],"imageResolution":"low","_images_meta":[{"assetRef":"2007BM6102","copyright":"©Victoria and Albert Museum, London/Christian Dior London Ltd.","sensitiveImage":false},{"assetRef":"2007BM6107","copyright":"©Victoria and Albert Museum, London/Christian Dior London Ltd.","sensitiveImage":false},{"assetRef":"2007BM6103","copyright":"©Victoria and Albert Museum, London/Christian Dior London Ltd.","sensitiveImage":false},{"assetRef":"2018LE2200","copyright":"© Victoria and Albert Museum, London","sensitiveImage":false},{"assetRef":"2018LE2202","copyright":"© Victoria and Albert Museum, London","sensitiveImage":false}]},"see_also":null},"record":{"systemNumber":"O138243","accessionNumber":"T.499:1, 2-1997","objectType":"Plaisir skirt suit","titles":[{"title":"Plaisir skirt suit","type":"manufacturer's title"}],"summaryDescription":"Christian Dior founded his Parisian fashion house in 1946, with backing from the textile manufacturer Marcel Boussac. On 12 February 1947, the House of Dior launched its first collection. Dubbed the ‘New Look’ by the press, the collection had an instant and unparalleled influence on fashion around the world.\r\n\r\nFollowing the success of his haute couture house in Paris, in 1952 Christian Dior set up a London-based company, C. D. Models (London) Ltd., to sell high-end ready-to-wear versions of his designs to the British public. Originally based in Stratford Place with workrooms in Maddox Street, the first collection of the London branch of Dior was launched at the Savoy Hotel on 10th December 1952. The London collection was based on the Paris haute couture collections but modified for a British clientele. \n\r\nThis suit was won through a competition in the British newspaper Daily Express by Mrs Elsie Rashleigh in September 1953.","physicalDescription":"Jacket and skirt suit in black wool with satin lining. The jacket features a square neckline with a wide, square collar. The cut of the jacket follows the recognisable shape of Christian Dior’s Spring/Summer 1953 Tulip Line, which placed emphasis on the bust and narrowed the hips.","artistMakerPerson":[],"artistMakerOrganisations":[{"name":{"text":"Christian Dior London Ltd","id":"A16794"},"association":{"text":"","id":""},"note":""},{"name":{"text":"Christian Dior","id":"A4421"},"association":{"text":"","id":""},"note":""}],"artistMakerPeople":[],"materials":[{"text":"wool (textile)","id":"AAT243430"},{"text":"silk (textile)","id":"AAT243428"},{"text":"silk satin","id":"x33509"}],"techniques":[{"text":"weaving","id":"AAT53642"},{"text":"sewing","id":"AAT53658"},{"text":"lined","id":"AAT162124"},{"text":"Tailoring","id":"x39134"}],"materialsAndTechniques":"Wool with silk lining","categories":[{"text":"Fashion","id":"THES48957"},{"text":"Womenswear","id":"THES49044"},{"text":"Europeana Fashion Project","id":"THES265804"}],"styles":[{"text":"New Look","id":"x41632"},{"text":"1950s","id":"x37508"}],"collectionCode":{"text":"T&F","id":"THES48601"},"images":["2007BM6102","2007BM6107","2007BM6103","2018LE2200","2018LE2202"],"imageResolution":"low","galleryLocations":[{"current":{"text":"010","id":"THES307578"},"free":"","case":"","shelf":"","box":""},{"current":{"text":"010","id":"THES307578"},"free":"","case":"","shelf":"","box":""}],"partTypes":[[{"text":"Jacket","id":""}],[{"text":"Skirt","id":""}]],"contentWarnings":[{"apprise":"","note":""},{"apprise":"","note":""},{"apprise":"","note":""}],"placesOfOrigin":[{"place":{"text":"London","id":"x28980"},"association":{"text":"made","id":"x28654"},"note":""}],"productionDates":[{"date":{"text":"September 1953","earliest":"1953-09-01","latest":"1953-09-30"},"association":{"text":"made","id":"x28654"},"note":""}],"associatedObjects":[],"creditLine":"Worn and given by Mrs Elsie Rashleigh","dimensions":[{"dimension":"Weight","value":"1.4","unit":"kg","qualifier":"","date":{"text":"","earliest":null,"latest":null},"part":"","note":""}],"dimensionsNote":"","marksAndInscriptions":[{"content":"'02656'","inscriber":{"name":{"text":"","id":""},"association":{"text":"","id":""}},"date":{"text":"","earliest":null,"latest":null},"description":"","interpretation":"","language":"","medium":"","method":"","position":"","script":"","translation":"","transliteration":"","type":"","note":"Number on label"}],"objectHistory":"In August 1953, coinciding with the release of Christian Dior’s latest collection La Ligne Tulipe (the Tulip Line), British newspaper the Daily Express launched a competition in which readers could win an outfit from the London branch of Dior. The paper invited readers to give their opinion on the latest collection, which featured shorter skirts (16 inches from the floor). Mrs Elsie Rashleigh won for her comment that, although Dior’s suddenly shorter skirts were fine for teenagers, they were not suitable for someone of her age (51). On the 7th September the Daily Express ran a final instalment of their Dior competition, detailing Mrs Rashleigh’s visit to the Dior London House to choose her outfit. The suit that she chose, named Plaisir (pleasure), originally came in velvet, but Rashleigh ordered a ‘more practical’ wool barathea. ","historicalContext":"","briefDescription":"<i>Plaisir</I> wool skirt suit by Christian Dior C. D. Models (London) Ltd., Spring/Summer 1953","bibliographicReferences":[{"reference":{"text":"","id":""},"details":"","free":"Oriole Cullen and Connie Karol Burks, <i>Christian Dior</i>, (V&amp;A: London) 2019, p. 16"}],"production":"Attribution note: High-end ready-to-wear","productionType":{"text":"Ready to wear","id":"THES48866"},"contentDescription":"","contentPlaces":[],"associatedPlaces":[],"contentPerson":[],"associatedPerson":[],"contentOrganisations":[],"associatedOrganisations":[],"contentPeople":[],"associatedPeople":[],"contentEvents":[],"associatedEvents":[],"contentOthers":[],"contentConcepts":[],"contentLiteraryRefs":[],"galleryLabels":[{"text":"<i>Plaisir</i> ensemble (‘Pleasure’)\r\n\r\nIn a competition run by the <i>Daily Express</i> in 1953, Elsie Rashleigh won this Dior suit made by C.D. Models (London) Ltd. Entrants were asked to write in with their opinions of Christian Dior’s latest collection, which had caused controversy by introducing shorter hemlines. Mrs Rashleigh was reportedly won over to the new, shorter length when she visited the Dior London showroom to choose her prize.\r\n\r\nChristian Dior (1905–57)\r\nC.D. Models (London) Ltd, 1953, <i>Tulipe</i> line (London version)\r\nWool (barathea)\r\n\r\nVictoria and Albert Museum : T.499:1&2-1997\r\nWorn and given by Mrs Elsie Rashleigh","date":{"text":"02/02/2019-14/07/2019","earliest":"2019-02-02","latest":"2019-07-14"}}],"partNumbers":["T.499:1-1997","T.499:2-1997"],"accessionNumberNum":"499","accessionNumberPrefix":"T","accessionYear":1997,"otherNumbers":[{"type":{"text":"RF number","id":"THES57673"},"number":"1997/9865"}],"copyNumber":"","aspects":["WHOLE","Jacket","Skirt"],"assets":[],"recordModificationDate":"2026-04-17","recordCreationDate":"2007-08-03","availableToBook":true}}