{"meta":{"version":"2.1","_links":{"self":{"href":"https://api.vam.ac.uk/v2/object/O1348098"},"collection_page":{"href":"https://collections.vam.ac.uk/item/O1348098/"}},"images":{"_primary_thumbnail":"https://framemark.vam.ac.uk/collections/2016JL1142/full/!100,100/0/default.jpg","_iiif_image":"https://framemark.vam.ac.uk/collections/2016JL1142/","_alt_iiif_image":[],"imageResolution":"low","_images_meta":[{"assetRef":"2016JL1142","copyright":"© Victoria and Albert Museum, London","sensitiveImage":false},{"assetRef":"2016JC6342","copyright":"© Victoria and Albert Museum, London","sensitiveImage":false},{"assetRef":"2016JL1143","copyright":"© Victoria and Albert Museum, London","sensitiveImage":false},{"assetRef":"2016JL1144","copyright":"© Victoria and Albert Museum, London","sensitiveImage":false},{"assetRef":"2016JL1145","copyright":"© Victoria and Albert Museum, London","sensitiveImage":false},{"assetRef":"2016JL1146","copyright":"© Victoria and Albert Museum, London","sensitiveImage":false},{"assetRef":"2016JL1147","copyright":"© Victoria and Albert Museum, London","sensitiveImage":false},{"assetRef":"2016JL1148","copyright":"© Victoria and Albert Museum, London","sensitiveImage":false},{"assetRef":"2016JL1149","copyright":"© Victoria and Albert Museum, London","sensitiveImage":false},{"assetRef":"2016JL1150","copyright":"© Victoria and Albert Museum, London","sensitiveImage":false},{"assetRef":"2016JL1151","copyright":"© Victoria and Albert Museum, London","sensitiveImage":false},{"assetRef":"2016JL1152","copyright":"© Victoria and Albert Museum, London","sensitiveImage":false}]},"see_also":null},"record":{"systemNumber":"O1348098","accessionNumber":"38041800934366","objectType":"Brochure","titles":[{"title":"Tourist class in Orient liners : Orcades, Orion, Orontes, Orford, Otranto, Oronsay, Orama, Ormonde","type":"published title"}],"summaryDescription":"","physicalDescription":"16 unnumbered pages : illustrations ; 23 x 21 cm.\r\nBlue paper wrapper with white and yellow illustration initialled EMcKK","artistMakerPerson":[{"name":{"text":"Kauffer, Edward McKnight","id":"A4244"},"association":{"text":"designer","id":"x36960"},"note":""}],"artistMakerOrganisations":[{"name":{"text":"Orient Steam Navigation Company","id":"A36196"},"association":{"text":"","id":""},"note":"\r\n"},{"name":{"text":"Anderson, Green & Co. Ltd","id":"A36258"},"association":{"text":"","id":""},"note":""}],"artistMakerPeople":[],"materials":[{"text":"paper","id":"x30308"},{"text":"ink","id":"AAT15012"}],"techniques":[{"text":"printing","id":"AAT53319"}],"materialsAndTechniques":"Single fold section in paper cover with two wire saddle stitches.","categories":[{"text":"Tourism & Travel","id":"THES250702"},{"text":"Boats and ships","id":"THES260021"},{"text":"National Art Library","id":"THES271541"}],"styles":[{"text":"20th","id":"x36093"}],"collectionCode":{"text":"NAL","id":"THES48605"},"images":["2016JL1142","2016JC6342","2016JL1143","2016JL1144","2016JL1145","2016JL1146","2016JL1147","2016JL1148","2016JL1149","2016JL1150","2016JL1151","2016JL1152"],"imageResolution":"low","galleryLocations":[{"current":{"text":"NAL","id":"THES251738"},"free":"","case":"","shelf":"","box":""}],"partTypes":[[{"text":"brochures","id":"AAT248280"}]],"contentWarnings":[{"apprise":"","note":""}],"placesOfOrigin":[{"place":{"text":"UK","id":"x29336"},"association":{"text":"made","id":"x28654"},"note":""}],"productionDates":[{"date":{"text":"1930s","earliest":"1930-01-01","latest":"1939-12-31"},"association":{"text":"made","id":"x28654"},"note":""}],"associatedObjects":[],"creditLine":"","dimensions":[{"dimension":"Length","value":"229","unit":"mm","qualifier":"closed","date":{"text":"19/04/2016","earliest":"2016-04-19","latest":"2016-04-19"},"part":"","note":"Measured by BKC in book measuring box"},{"dimension":"Width","value":"203","unit":"mm","qualifier":"closed","date":{"text":"19/04/2016","earliest":"2016-04-19","latest":"2016-04-19"},"part":"","note":"Measured by BKC in book measuring box"},{"dimension":"Depth","value":"2","unit":"mm","qualifier":"closed","date":{"text":"19/04/2016","earliest":"2016-04-19","latest":"2016-04-19"},"part":"","note":"Measured by BKC in book measuring box"}],"dimensionsNote":"","marksAndInscriptions":[{"content":"Front illustration initialled 'EMcKK' [Edward McKnight Kauffer].","inscriber":{"name":{"text":"","id":""},"association":{"text":"","id":""}},"date":{"text":"","earliest":null,"latest":null},"description":"","interpretation":"","language":"","medium":"","method":"","position":"","script":"","translation":"","transliteration":"","type":"","note":""}],"objectHistory":"Part of the Jobbing Printing Collection of examples of commercial printing and design including catalogues and books as well as a variety of ephemera such as magazine covers, promotional cards, loose sheets, book plates, book jackets, trade cards, advertisement proofs, wine labels, menu cards etc. Firms include Shell-Mex, Austin Reed, Guinness, Heals, Imperial Airways, Orient Line. Designers include McKnight Kauffer, El Lissitsky, Bawden, Bayer, Gill, Tschichold. Categories of material include architecture, broadcasting, costume, interior design, motor industry, food and drink.\r\n\r\nIn 1936 the National Art Library decided to lay the foundations of a \"collection of commercial typography and to exhibit contemporary specimens from time to time so that the trend of typographic design, both in this country and abroad, could be appraised by students of industrial art\". The Keeper of the Library, Philip James was largely instrumental in acquiring the material. The bulk of the collection consists of examples from the 1930s, especially 1936 - 1939, with a smattering of items from the 1940s.\r\nThe collection is further supplemented with material from the 1960s which the Library inherited from the Circulation Department of the Museum after its closure in 1978. As these two groups of material stand as historic collections in their own right, any further examples acquired by the Library have been catalogued individually and not added to this designated 'closed collection'.\r\nCurrently uncatalogued. A typescript list is available on request at the Main Counter; this list does not include the material inherited from the Circulation Department.\r\n\r\n","historicalContext":"","briefDescription":"Tourist class in Orient liners : Orcades, Orion, Orontes, Orford, Otranto, Oronsay, Orama, Ormonde.  Orient Steam Navigation Company, ltd.  Anderson, Green, & Co., 1936?.","bibliographicReferences":[],"production":"","productionType":{"text":"Mass produced","id":"THES48863"},"contentDescription":"","contentPlaces":[],"associatedPlaces":[],"contentPerson":[],"associatedPerson":[],"contentOrganisations":[],"associatedOrganisations":[],"contentPeople":[],"associatedPeople":[],"contentEvents":[],"associatedEvents":[],"contentOthers":[],"contentConcepts":[],"contentLiteraryRefs":[],"galleryLabels":[],"partNumbers":["38041800934366"],"accessionNumberNum":"38041800934366","accessionNumberPrefix":"","accessionYear":null,"otherNumbers":[{"type":{"text":"NAL Pressmark","id":"THES56809"},"number":"Jobbing Printing Box 10"},{"type":{"text":"Horizon bib. number","id":"THES270231"},"number":"904477"}],"copyNumber":"","aspects":["WHOLE"],"assets":[],"recordModificationDate":"2025-04-16","recordCreationDate":"2016-04-10","availableToBook":false}}