{"meta":{"version":"2.1","_links":{"self":{"href":"https://api.vam.ac.uk/v2/object/O128606"},"collection_page":{"href":"https://collections.vam.ac.uk/item/O128606/"}},"images":null,"see_also":null},"record":{"systemNumber":"O128606","accessionNumber":"E.468-2004","objectType":"Poster","titles":[{"title":"Bill Graham Presents It's a Beautiful Day, Chuck Berry","type":"generic title"}],"summaryDescription":"David Singer produced 66 posters for Bill Graham and the Fillmore Auditorium (a legendary music venue in San Francisco, California). He was also the last artist to produce an original series for the Fillmore. Singer's designs employ diverse collaged elements, drawn from both photographic and printed sources, to produce fantastic and often surreal scenes.","physicalDescription":"Psychedelic poster advertising a concert by It's a Beautiful Day and Chuck Berry.  The central image features a surreal photomontage incorporating Da Vinci's Mona Lisa and a rotten apple, her face fractured, as if overlaid with fragments of broken glass upon which is a shadowy figure and a hand in a cloud-scape.  The text, which sits in the white border, reads, 'Bill Graham Presents In San Francisco Fillmore West, It's a Beautiful Day, Chuck Berry, Loading Zone. Lights By Deadly Nightshade. 19 - 20 March 21 - 22'.","artistMakerPerson":[{"name":{"text":"Singer, David","id":"A13834"},"association":{"text":"artist","id":"AAT25103"},"note":""},{"name":{"text":"Graham, Bill","id":"A17864"},"association":{"text":"issued by","id":"x36339"},"note":""}],"artistMakerOrganisations":[{"name":{"text":"Tea Lautrec Litho","id":"A13827"},"association":{"text":"printers","id":"x31107"},"note":""}],"artistMakerPeople":[],"materials":[{"text":"paper","id":"x30308"},{"text":"ink","id":"AAT15012"}],"techniques":[],"materialsAndTechniques":"Colour offset lithograph","categories":[{"text":"Prints","id":"THES48903"},{"text":"Entertainment & Leisure","id":"THES48959"},{"text":"Advertising","id":"THES49001"},{"text":"Posters","id":"THES252963"}],"styles":[],"collectionCode":{"text":"PDP","id":"THES48595"},"images":[],"imageResolution":"low","galleryLocations":[{"current":{"text":"LVLC (VA)","id":"THES49171"},"free":"","case":"3G","shelf":"DR17","box":""}],"partTypes":[[{"text":"poster","id":""}]],"contentWarnings":[{"apprise":"","note":""}],"placesOfOrigin":[{"place":{"text":"United States","id":"x29333"},"association":{"text":"made","id":"x28654"},"note":""}],"productionDates":[{"date":{"text":"1969","earliest":"1969-01-01","latest":"1969-12-31"},"association":{"text":"made","id":"x28654"},"note":""}],"associatedObjects":[],"creditLine":"Gift of the American Friends of the V&A; Gift to the American Friends by Leslie, Judith and Gabri Schreyer and Alice Schreyer Batko","dimensions":[{"dimension":"Height","value":"55.3","unit":"cm","qualifier":"","date":{"text":"","earliest":null,"latest":null},"part":"","note":""},{"dimension":"Width","value":"35.4","unit":"cm","qualifier":"","date":{"text":"","earliest":null,"latest":null},"part":"","note":""}],"dimensionsNote":"","marksAndInscriptions":[{"content":"'BILL GRAHAM PRESENTS IN SAN FRANCISCO / FILLMORE WEST / IT'S A / BEAUTIFUL / DAY / CHUCK / BERRY / LOADING ZONE LIGHTS BY DEADLY NIGHTSHADE / 19 - 20 MARCH 21 - 22'","inscriber":{"name":{"text":"","id":""},"association":{"text":"","id":""}},"date":{"text":"","earliest":null,"latest":null},"description":"","interpretation":"","language":"","medium":"","method":"","position":"","script":"","translation":"","transliteration":"","type":"","note":"Event and venue details, printed in the white border of the poster, above and below the image, in black letters"},{"content":"'SINGER / NOW ON SALE AT MACY'S <b> TICKETS</b> ALL MACY'S TICKET OUTLETS / SAN FRANCISCO - CITY LIGHTS BOOKSTORE 261 COLUMBUS AVE - THE TOWN SQUIRE 1318 POLK ST - OUTSIDE IN 2544 MISSION   ST   OAKLAND - HOLE IN THE WALL 3345 LAKESHORE AVE / BERKELEY - DISCOUNT RECORDS -  SHAKESPEARE & CO     SAUSALITO - THE TIDES     REDWOOD CITY - REDWOOD HOUSE OF MUSIC     SAN MATEO - TOWN & COUNTRY RECORDS     SAN JOSE - / © BILL GRAHAM 1970- No 229   DISCOUNT  RECORDS    MENLO PARK - DISCOUNT RECORDS     SAN RAFAEL - RECORD KING    TEA LAUTREC LITHO - SAN FRANCISCO","inscriber":{"name":{"text":"","id":""},"association":{"text":"","id":""}},"date":{"text":"","earliest":null,"latest":null},"description":"","interpretation":"","language":"","medium":"","method":"","position":"","script":"","translation":"","transliteration":"","type":"","note":"Ticket vendors and printing information, at bottom of poster, printed in stylised, black letters."}],"objectHistory":"","historicalContext":"","briefDescription":"\"Bill Graham Presents It's a Beautiful Day and Chuck Berry\" psychedelic poster #224 by David Singer, USA, 1969","bibliographicReferences":[],"production":"","productionType":{"text":"","id":""},"contentDescription":"","contentPlaces":[],"associatedPlaces":[],"contentPerson":[{"text":"Mona Lisa","id":"N2597"}],"associatedPerson":[],"contentOrganisations":[],"associatedOrganisations":[],"contentPeople":[],"associatedPeople":[],"contentEvents":[],"associatedEvents":[],"contentOthers":[{"text":"shadows","id":"AAT56036"},{"text":"clouds","id":"x30091"},{"text":"hands","id":"x31539"},{"text":"faces","id":"x36025"},{"text":"portraits","id":"AAT15637"},{"text":"apples","id":"x31913"}],"contentConcepts":[{"text":"psychedelic art","id":"x36568"},{"text":"music","id":"x35606"}],"contentLiteraryRefs":[],"galleryLabels":[],"partNumbers":["E.468-2004"],"accessionNumberNum":"468","accessionNumberPrefix":"E","accessionYear":2004,"otherNumbers":[{"type":{"text":"Leslie Schreyer Loan Number","id":"THES50220"},"number":"LS.870"},{"type":{"text":"Poster number","id":"THES50776"},"number":"# 224"}],"copyNumber":"","aspects":["WHOLE"],"assets":[],"recordModificationDate":"2025-04-09","recordCreationDate":"2006-10-12","availableToBook":false}}