{"meta":{"version":"2.1","_links":{"self":{"href":"https://api.vam.ac.uk/v2/object/O1244486"},"collection_page":{"href":"https://collections.vam.ac.uk/item/O1244486/"}},"images":{"_primary_thumbnail":"https://framemark.vam.ac.uk/collections/2025PF8429/full/!100,100/0/default.jpg","_iiif_image":"https://framemark.vam.ac.uk/collections/2025PF8429/","_alt_iiif_image":[],"imageResolution":"low","_images_meta":[{"assetRef":"2025PF8429","copyright":"© Victoria and Albert Museum, London","sensitiveImage":false},{"assetRef":"2012FK8966","copyright":"©Victoria and Albert Museum, London/Scotch & Soda","sensitiveImage":false}]},"see_also":null},"record":{"systemNumber":"O1244486","accessionNumber":"B.203-2011","objectType":"T-shirt","titles":[],"summaryDescription":"This white t-shirt for an eight year old girl was part of the first Scotch R’belle range in spring/summer 2011, a girl’s collection from Amsterdam-based label Scotch & Soda.\r\n\r\nThe illustration on the front of the t-shirt describes, in childish handwriting, the walk up a runway. From backstage at the bottom, arrows proceed through admonitions and instructions like ‘shoulders back’, ‘strong face’, and ‘Do not stop here!’ \r\n\r\nThe combination of text with illustration style and diminutive scale of the garment, perhaps comments on the role of young girls as models for couture fashion. It’s interesting to consider how a young wearer of this t-shirt would interpret the references to physical control and bodily performance.\r\n\r\nThis garment was sold at Selfridges & Co. department store, Oxford Street, London.\r\n","physicalDescription":"White cotton t-shirt with rolled up short sleeves. Black printed illustration on front shows instructions for walking down a catwalk. On the back, a printed black heart with white lettering. Brand and size labels in back of collar. Card merchandising label is attached using unbleached cotton braid.","artistMakerPerson":[],"artistMakerOrganisations":[{"name":{"text":"Scotch & Soda","id":"AUTH318016"},"association":{"text":"designers","id":"AAT25190"},"note":""}],"artistMakerPeople":[],"materials":[{"text":"cotton (textile)","id":"AAT14067"},{"text":"card","id":"x30344"},{"text":"plastic","id":"AAT14570"}],"techniques":[{"text":"machine sewn","id":"AAT257463"},{"text":"embroidery","id":"x40351"}],"materialsAndTechniques":"Cotton, machine sewn\r\nCard, printed\r\n","categories":[{"text":"Clothing","id":"THES48975"},{"text":"Europeana Fashion Project","id":"THES265804"}],"styles":[],"collectionCode":{"text":"YVA","id":"THES48593"},"images":["2025PF8429","2012FK8966"],"imageResolution":"low","galleryLocations":[{"current":{"text":"005","id":"THES343657"},"free":"","case":"","shelf":"","box":""}],"partTypes":[[{"text":"T-shirt","id":"AAT209903"}]],"contentWarnings":[{"apprise":"","note":""}],"placesOfOrigin":[{"place":{"text":"India","id":"x29790"},"association":{"text":"made","id":"x28654"},"note":""}],"productionDates":[{"date":{"text":"2010 to 2011","earliest":"2010-01-01","latest":"2011-12-31"},"association":{"text":"made","id":"x28654"},"note":""}],"associatedObjects":[],"creditLine":"","dimensions":[{"dimension":"Height","value":"52","unit":"cm","qualifier":"","date":{"text":"14/03/2012","earliest":"2012-03-14","latest":"2012-03-14"},"part":"","note":""},{"dimension":"Width","value":"46","unit":"cm","qualifier":"laid flat","date":{"text":"14/03/2012","earliest":"2012-03-14","latest":"2012-03-14"},"part":"","note":""}],"dimensionsNote":"","marksAndInscriptions":[{"content":"(As part of hand-drawn diagram of the runway, surrounded by numbered seats, with backstage at bottom of t-shirt and 'Press' at top)\r\n\r\nDO NOT\r\nSTOP\r\nHERE!\r\n_____\r\nTHiNK \r\nCOuTURe\r\n_____\r\nSTRONG\r\nFace\r\n____\r\nLONG\r\nneck\r\n_____\r\nshOUldERS\r\nbaCk\r\n_____\r\ntoes face\r\nforward\r\n______\r\nOWN The\r\nROOM\r\n____\r\nrunway\r\nSTART'S\r\nHeRe\r\n_____\r\nBACKSTage ARea\r\nHair & Make-up","inscriber":{"name":{"text":"","id":""},"association":{"text":"","id":""}},"date":{"text":"","earliest":null,"latest":null},"description":"","interpretation":"","language":"","medium":"","method":"","position":"","script":"","translation":"\r\n","transliteration":"","type":"","note":""},{"content":"Closet Favourite/\r\nSCOTCH R'BELLE/\r\nANOTHER SCOTCH INITIATIVE/\r\n8-128/\r\nMADE IN INDIA","inscriber":{"name":{"text":"","id":""},"association":{"text":"","id":""}},"date":{"text":"","earliest":null,"latest":null},"description":"","interpretation":"","language":"","medium":"","method":"","position":"","script":"","translation":"","transliteration":"","type":"","note":""},{"content":"(back of t-shirt)\r\nNo !/\r\nR'BELLE","inscriber":{"name":{"text":"","id":""},"association":{"text":"","id":""}},"date":{"text":"","earliest":null,"latest":null},"description":"","interpretation":"","language":"","medium":"","method":"","position":"","script":"","translation":"","transliteration":"","type":"","note":""}],"objectHistory":"Bought in Selfridges & Co. department store, London, in March 2011.","historicalContext":"","briefDescription":"White cotton short-sleeved t-shirt for girl aged 8 years, printed with drawing of catwalk. Scotch R'belle, spring/summer 2011.","bibliographicReferences":[],"production":"","productionType":{"text":"Ready to wear","id":"THES48866"},"contentDescription":"","contentPlaces":[],"associatedPlaces":[],"contentPerson":[],"associatedPerson":[],"contentOrganisations":[],"associatedOrganisations":[{"text":"Selfridges","id":"A9312"}],"contentPeople":[],"associatedPeople":[],"contentEvents":[],"associatedEvents":[],"contentOthers":[],"contentConcepts":[],"contentLiteraryRefs":[],"galleryLabels":[],"partNumbers":["B.203-2011"],"accessionNumberNum":"203","accessionNumberPrefix":"B","accessionYear":2011,"otherNumbers":[],"copyNumber":"","aspects":["WHOLE"],"assets":[],"recordModificationDate":"2026-04-03","recordCreationDate":"2012-03-14","availableToBook":false}}