{"meta":{"version":"2.1","_links":{"self":{"href":"https://api.vam.ac.uk/v2/object/O1242397"},"collection_page":{"href":"https://collections.vam.ac.uk/item/O1242397/"}},"images":null,"see_also":null},"record":{"systemNumber":"O1242397","accessionNumber":"B.115-2011","objectType":"Leaflet","titles":[{"title":"How Tufty crosses the road with his mummy","type":"assigned by artist"}],"summaryDescription":"This leaflet features the Royal Society for Prevention of Accidents' road safety character Tufty Fluffingtail, and was designed to teach children about the Green Cross Code. Created by Elsie Mills in 1953, Tufty featured in a number of books and safety instructions for the society and in 1961 the Tufty Club was set up as a nationwide network of local groups. At the club meetings, usually once a month, children were told stories, encouraged to join in games, read the Tufty books together and take home the message of road safety. This craft pattern would have been produced to capitalise on the Tufty club phenomenon, which by 1973 had more than 10 000 affiliated clubs and over two million members. This leaflet was used by the Theydon Bois Tufty Club. \r\nAlthough Tufty was restylised in 1979, and again in 1993, his presence in RoSPA campaigns has much diminished over the ensuing years. Local Tufty clubs have been wound down and little merchandise is available on their website, but he is still used by the RoSPA in publications and educational packs for schools.","physicalDescription":"Leaflet printed in black and green on white paper, with illustrations and text featuring the RoSPA's characters Tufty and Mrs Fluffingtail explaining the Green Cross Code.","artistMakerPerson":[],"artistMakerOrganisations":[{"name":{"text":"Royal Society for the Prevention of Accidents","id":"A13533"},"association":{"text":"publishers","id":"AAT25574"},"note":""}],"artistMakerPeople":[],"materials":[{"text":"paper","id":"x30308"},{"text":"ink","id":"AAT15012"}],"techniques":[{"text":"offset lithography","id":"AAT192900"}],"materialsAndTechniques":"Offset lithography on paper","categories":[{"text":"Children & Childhood","id":"THES48980"}],"styles":[],"collectionCode":{"text":"YVA","id":"THES48593"},"images":[],"imageResolution":"low","galleryLocations":[{"current":{"text":"SR054","id":"THES342084"},"free":"","case":"","shelf":"","box":""}],"partTypes":[[{"text":"leaflet","id":"AAT211825"}]],"contentWarnings":[{"apprise":"","note":""}],"placesOfOrigin":[{"place":{"text":"Birmingham","id":"x28748"},"association":{"text":"published","id":"x30682"},"note":""}],"productionDates":[{"date":{"text":"1980 -1990s","earliest":"1980-01-01","latest":"1999-12-31"},"association":{"text":"published","id":"x30682"},"note":""}],"associatedObjects":[],"creditLine":"Given by J M Harvey on behalf of the Theydon Bois Tufty Club","dimensions":[{"dimension":"height","value":"21","unit":"cm","qualifier":"","date":{"text":"06/01/2012","earliest":"2012-01-06","latest":"2012-01-06"},"part":"","note":""},{"dimension":"width","value":"14.8","unit":"cm","qualifier":"","date":{"text":"06/01/2012","earliest":"2012-01-06","latest":"2012-01-06"},"part":"","note":""},{"dimension":"width","value":"29.6","unit":"cm","qualifier":"unfolded","date":{"text":"06/01/2012","earliest":"2012-01-06","latest":"2012-01-06"},"part":"","note":""}],"dimensionsNote":"","marksAndInscriptions":[],"objectHistory":"This leaflet was used in meetings by the Theydon Bois Tufty Club.","historicalContext":"","briefDescription":"Leaflet featuring the Green Cross Code as explained by the character Tufty Fluffytail, published by the Royal Society for the Prevention of Accidents, 1980s.","bibliographicReferences":[],"production":"","productionType":{"text":"Mass produced","id":"THES48863"},"contentDescription":"","contentPlaces":[],"associatedPlaces":[],"contentPerson":[],"associatedPerson":[],"contentOrganisations":[],"associatedOrganisations":[],"contentPeople":[],"associatedPeople":[],"contentEvents":[],"associatedEvents":[],"contentOthers":[{"text":"road safety","id":"THES250522"}],"contentConcepts":[],"contentLiteraryRefs":["Tufty Fluffytail by Elsie Mills MBE"],"galleryLabels":[],"partNumbers":["B.115-2011"],"accessionNumberNum":"115","accessionNumberPrefix":"B","accessionYear":2011,"otherNumbers":[],"copyNumber":"","aspects":["WHOLE"],"assets":[],"recordModificationDate":"2025-07-13","recordCreationDate":"2012-01-06","availableToBook":false}}