{"meta":{"version":"2.1","_links":{"self":{"href":"https://api.vam.ac.uk/v2/object/O1192999"},"collection_page":{"href":"https://collections.vam.ac.uk/item/O1192999/"}},"images":null,"see_also":null},"record":{"systemNumber":"O1192999","accessionNumber":"B.383-2010","objectType":"Birthday card","titles":[],"summaryDescription":"Jennifer Leaver has kept every single birthday card she ever received and she has given the Museum the first eighteen years worth. Jennifer was born in the mid 1950s and the collection provides a snapshot of the changing designs of cards during this period of change and development in the history of childhood. It is fascinating to observe different trends dependent on the age Jennifer was in each particular year. The cards demonstrate the interests of a girl growing up at this time, from cute and cuddly animals to parties and music.","physicalDescription":"Colour printed card folded in to four sections with a vertical spine and portrait format. The front of the card shows an illustration of a cowboy with a rope in one hand and a gun in the other. The cowboy is in a pink room with white stars on the wall standing next to a birthday cake with pink candles. There is a large number 4 at the top of the card. The card has printed and handwritten messages.","artistMakerPerson":[],"artistMakerOrganisations":[{"name":{"text":"Valentine's Cloth of gold","id":"A38139"},"association":{"text":"printed and published","id":"x38483"},"note":""}],"artistMakerPeople":[],"materials":[{"text":"card","id":"x30344"}],"techniques":[{"text":"colour printing","id":"AAT53329"}],"materialsAndTechniques":"Colour printed card","categories":[{"text":"Children & Childhood","id":"THES48980"},{"text":"Greeting cards","id":"THES48944"}],"styles":[],"collectionCode":{"text":"YVA","id":"THES48593"},"images":[],"imageResolution":"low","galleryLocations":[{"current":{"text":"003","id":"THES343655"},"free":"","case":"","shelf":"","box":""}],"partTypes":[[{"text":"birthday cards","id":""}]],"contentWarnings":[{"apprise":"","note":""}],"placesOfOrigin":[{"place":{"text":"England","id":"x28826"},"association":{"text":"printed","id":"x46159"},"note":""}],"productionDates":[{"date":{"text":"1960","earliest":"1960-01-01","latest":"1960-12-31"},"association":{"text":"printed","id":"x46159"},"note":""}],"associatedObjects":[],"creditLine":"Given by Jennifer Leaver","dimensions":[{"dimension":"Height","value":"12.2","unit":"cm","qualifier":"","date":{"text":"","earliest":null,"latest":null},"part":"","note":""},{"dimension":"Width","value":"10.2","unit":"cm","qualifier":"","date":{"text":"","earliest":null,"latest":null},"part":"","note":""}],"dimensionsNote":"","marksAndInscriptions":[{"content":"'Happy Birthday 4 To-day'","inscriber":{"name":{"text":"","id":""},"association":{"text":"","id":""}},"date":{"text":"","earliest":null,"latest":null},"description":"","interpretation":"","language":"","medium":"","method":"","position":"","script":"","translation":"","transliteration":"","type":"","note":"printed on front"},{"content":"'\"HELLO THERE!\" / SAYS THE COWBOY / SO VERY BRAVE AND BOLD / \"I'VE COME TO / WISH YOU LOTS OF FUN / BECAUSE YOU'RE / FOUR YEARS OLD!\"'","inscriber":{"name":{"text":"","id":""},"association":{"text":"","id":""}},"date":{"text":"","earliest":null,"latest":null},"description":"","interpretation":"","language":"","medium":"","method":"","position":"","script":"","translation":"","transliteration":"","type":"","note":"printed inside"},{"content":"'Happy Birthday / dear Jennifer / love Mummy xxxxxxxx'","inscriber":{"name":{"text":"","id":""},"association":{"text":"","id":""}},"date":{"text":"","earliest":null,"latest":null},"description":"","interpretation":"","language":"","medium":"","method":"","position":"","script":"","translation":"","transliteration":"","type":"","note":"Handwritten inside"},{"content":"'06 2851 104M'","inscriber":{"name":{"text":"","id":""},"association":{"text":"","id":""}},"date":{"text":"","earliest":null,"latest":null},"description":"","interpretation":"","language":"","medium":"","method":"","position":"","script":"","translation":"","transliteration":"","type":"","note":""},{"content":"'VALENTINE'S / CLOTH OF GOLD / GREETING CARDS / MADE IN GT. BRITAIN'","inscriber":{"name":{"text":"","id":""},"association":{"text":"","id":""}},"date":{"text":"","earliest":null,"latest":null},"description":"","interpretation":"","language":"","medium":"","method":"","position":"","script":"","translation":"","transliteration":"","type":"","note":""}],"objectHistory":"colour printed birthday card with a cartoon illustration of a cowboy standing next to a birthday cake. Made in England, 1960. Given to Jennier Leaver (nee Davies) on her fourth birthday.","historicalContext":"","briefDescription":"colour printed birthday card showing a cowboy standing next to a birthday cake. Printed in England in 1960. Given to Jennier Leaver (nee Davies) on her fourth birthday.","bibliographicReferences":[],"production":"","productionType":{"text":"","id":""},"contentDescription":"","contentPlaces":[],"associatedPlaces":[],"contentPerson":[],"associatedPerson":[],"contentOrganisations":[],"associatedOrganisations":[],"contentPeople":[],"associatedPeople":[],"contentEvents":[{"text":"birthday","id":"V488"}],"associatedEvents":[],"contentOthers":[],"contentConcepts":[],"contentLiteraryRefs":[],"galleryLabels":[],"partNumbers":["B.383-2010"],"accessionNumberNum":"383","accessionNumberPrefix":"B","accessionYear":2010,"otherNumbers":[],"copyNumber":"","aspects":["WHOLE"],"assets":[],"recordModificationDate":"2026-04-01","recordCreationDate":"2011-02-16","availableToBook":false}}