{"meta":{"version":"2.1","_links":{"self":{"href":"https://api.vam.ac.uk/v2/object/O1160823"},"collection_page":{"href":"https://collections.vam.ac.uk/item/O1160823/"}},"images":null,"see_also":null},"record":{"systemNumber":"O1160823","accessionNumber":"E.844-2008","objectType":"Greeting card","titles":[],"summaryDescription":"This corporate Christmas card was issued by the global financial services firm Morgan Stanley in 2007 in support of the United Nations Children's Fund (UNICEF). Representing a globe made up of multi-coloured figures resembling children's cut-out paper dolls the design cleverly evokes the global reach of the Morgan Stanley brand while associating it with the benign reputation of UNICEF. It is an interesting example of the seasonal card used to raise the profile and enhance the image of a financial corporation at a time when many of them faced a slump in public confidence.","physicalDescription":"White rectangular (portrait format) folded (along left hand edge) card with multi-coloured embossed design of 'paper doll' figures making up a globe. Greetings and other information printed in grey inside and on the back.","artistMakerPerson":[],"artistMakerOrganisations":[{"name":{"text":"Morgan Stanley","id":"A34844"},"association":{"text":"issuer","id":"x30790"},"note":""}],"artistMakerPeople":[],"materials":[{"text":"card","id":"x30344"}],"techniques":[{"text":"embossed","id":"AAT53826"},{"text":"lithography","id":"AAT53271"}],"materialsAndTechniques":"Embossing and lithography on card","categories":[{"text":"Children & Childhood","id":"THES48980"},{"text":"Christmas","id":"THES48977"},{"text":"Greeting cards","id":"THES48944"},{"text":"Advertising","id":"THES49001"}],"styles":[],"collectionCode":{"text":"PDP","id":"THES48595"},"images":[],"imageResolution":"none","galleryLocations":[{"current":{"text":"LVLC (VA)","id":"THES49171"},"free":"","case":"GG","shelf":"221","box":""}],"partTypes":[[{"text":"greeting cards","id":"AAT26778"}]],"contentWarnings":[{"apprise":"","note":""}],"placesOfOrigin":[],"productionDates":[{"date":{"text":"2007","earliest":"2007-01-01","latest":"2007-12-31"},"association":{"text":"issued","id":"x45592"},"note":""}],"associatedObjects":[],"creditLine":"Given by Lady Ritblat","dimensions":[{"dimension":"Height","value":"17.8","unit":"cm","qualifier":"","date":{"text":"","earliest":null,"latest":null},"part":"","note":""},{"dimension":"Width","value":"12.8","unit":"cm","qualifier":"","date":{"text":"","earliest":null,"latest":null},"part":"folded","note":""},{"dimension":"Width","value":"25.5","unit":"cm","qualifier":"","date":{"text":"","earliest":null,"latest":null},"part":"open","note":""}],"dimensionsNote":"","marksAndInscriptions":[{"content":"'John, / Simon'","inscriber":{"name":{"text":"","id":""},"association":{"text":"","id":""}},"date":{"text":"","earliest":null,"latest":null},"description":"","interpretation":"","language":"","medium":"","method":"","position":"","script":"","translation":"","transliteration":"","type":"","note":"Handwritten in blue ink, inside"},{"content":"","inscriber":{"name":{"text":"","id":""},"association":{"text":"","id":""}},"date":{"text":"","earliest":null,"latest":null},"description":"","interpretation":"","language":"","medium":"","method":"","position":"","script":"","translation":"","transliteration":"","type":"","note":"Handwritten tick in pencil, inside, top right corner"},{"content":"'Season's Greetings' (in nine languages)","inscriber":{"name":{"text":"","id":""},"association":{"text":"","id":""}},"date":{"text":"","earliest":null,"latest":null},"description":"","interpretation":"","language":"","medium":"","method":"","position":"","script":"","translation":"","transliteration":"","type":"","note":"Printed in grey, inside"},{"content":"'Morgan Stanley / WORLD WISE'","inscriber":{"name":{"text":"","id":""},"association":{"text":"","id":""}},"date":{"text":"","earliest":null,"latest":null},"description":"","interpretation":"","language":"","medium":"","method":"","position":"","script":"","translation":"","transliteration":"","type":"","note":"Printed in grey, inside"},{"content":"'In keeping with our commitment to / children and in celebration of the holiday / season, Morgan Stanley has made a gift / on your behalf to support UNICEF's / programs worldwide. These programs help / make possible a healthier, happier future / for the world's most vulnerable children. / www.unicefusa.org / © 2007 Morgan Stanley / Printed using 100% wind energy.'","inscriber":{"name":{"text":"","id":""},"association":{"text":"","id":""}},"date":{"text":"","earliest":null,"latest":null},"description":"","interpretation":"","language":"","medium":"","method":"","position":"","script":"","translation":"","transliteration":"","type":"","note":"Printed in grey on the back"}],"objectHistory":"","historicalContext":"","briefDescription":"Greetings card, Christmas card issued by Morgan Stanley, 2007.","bibliographicReferences":[],"production":"","productionType":{"text":"","id":""},"contentDescription":"","contentPlaces":[],"associatedPlaces":[],"contentPerson":[],"associatedPerson":[],"contentOrganisations":[],"associatedOrganisations":[],"contentPeople":[],"associatedPeople":[],"contentEvents":[],"associatedEvents":[],"contentOthers":[{"text":"children","id":"x31526"},{"text":"globes","id":"AAT28092"}],"contentConcepts":[],"contentLiteraryRefs":[],"galleryLabels":[],"partNumbers":["E.844-2008"],"accessionNumberNum":"844","accessionNumberPrefix":"E","accessionYear":2008,"otherNumbers":[],"copyNumber":"","aspects":["WHOLE"],"assets":[],"recordModificationDate":"2025-10-07","recordCreationDate":"2010-07-09","availableToBook":false}}