{"meta":{"version":"2.1","_links":{"self":{"href":"https://api.vam.ac.uk/v2/object/O107480"},"collection_page":{"href":"https://collections.vam.ac.uk/item/O107480/"}},"images":{"_primary_thumbnail":"https://framemark.vam.ac.uk/collections/2006AA4974/full/!100,100/0/default.jpg","_iiif_image":"https://framemark.vam.ac.uk/collections/2006AA4974/","_alt_iiif_image":[],"imageResolution":"low","_images_meta":[{"assetRef":"2006AA4974","copyright":"© Victoria and Albert Museum, London","sensitiveImage":false}]},"see_also":null},"record":{"systemNumber":"O107480","accessionNumber":"B.91-2004","objectType":"Teddy bear","titles":[{"title":"The Hug Me Better® Bear","type":"manufacturer's title"}],"summaryDescription":"The Hug Me Better® Bear has an inner bag filled with wheat that can be heated in the microwave.   Wheat bags have been used as an alternative therapy for many years. Wheat has a unique cellular structure which can absorb heat or cold quickly and then release it evenly. This makes a wheat bag a wonderful and safe alternative to a hot water bottle.  The Natural Wheat Bag Company also produce aromatherapy bears.  5% of all their sales are donated to the NSPCC.","physicalDescription":"Golden plush teddy bear, with long limbs and wheat inside his hands.  At the back is a velcro opening where his bean bag is stored.  Which can be taken out to be heated up in the microwave.  There is also a label with Hug Me Better written on one side and a phone number on the other.","artistMakerPerson":[],"artistMakerOrganisations":[{"name":{"text":"The Natural Wheat Bag Co Ltd","id":"A13877"},"association":{"text":"manufacturer","id":"x33306"},"note":""}],"artistMakerPeople":[],"materials":[{"text":"plush","id":"AAT227875"},{"text":"wheat","id":"AAT11911"}],"techniques":[{"text":"sewing","id":"AAT53658"},{"text":"stuffing","id":"AAT231130"}],"materialsAndTechniques":"Plush filled with wheat","categories":[{"text":"Children & Childhood","id":"THES48980"},{"text":"Dolls & Toys","id":"THES48967"},{"text":"Health","id":"THES48942"}],"styles":[],"collectionCode":{"text":"YVA","id":"THES48593"},"images":["2006AA4974"],"imageResolution":"low","galleryLocations":[{"current":{"text":"013","id":"THES325070"},"free":"","case":"","shelf":"","box":""}],"partTypes":[[{"text":"Teddy bear","id":""}]],"contentWarnings":[{"apprise":"","note":""}],"placesOfOrigin":[{"place":{"text":"England","id":"x28826"},"association":{"text":"manufactured","id":"x29350"},"note":""}],"productionDates":[{"date":{"text":"2002","earliest":"2002-01-01","latest":"2002-12-31"},"association":{"text":"manufactured","id":"x29350"},"note":""}],"associatedObjects":[],"creditLine":"Given by Noreen Marshall","dimensions":[{"dimension":"Height","value":"128","unit":"cm","qualifier":"","date":{"text":"","earliest":null,"latest":null},"part":"","note":""},{"dimension":"Width","value":"128","unit":"cm","qualifier":"","date":{"text":"","earliest":null,"latest":null},"part":"","note":""}],"dimensionsNote":"","marksAndInscriptions":[],"objectHistory":"","historicalContext":"","briefDescription":"Golden plush teddy bear, Hug Me Better, made by The Natural Wheat Bag Co in about 2002","bibliographicReferences":[],"production":"","productionType":{"text":"Mass produced","id":"THES48863"},"contentDescription":"","contentPlaces":[],"associatedPlaces":[],"contentPerson":[],"associatedPerson":[],"contentOrganisations":[],"associatedOrganisations":[],"contentPeople":[],"associatedPeople":[],"contentEvents":[],"associatedEvents":[],"contentOthers":[],"contentConcepts":[],"contentLiteraryRefs":[],"galleryLabels":[],"partNumbers":["B.91-2004"],"accessionNumberNum":"91","accessionNumberPrefix":"B","accessionYear":2004,"otherNumbers":[],"copyNumber":"","aspects":["WHOLE"],"assets":[],"recordModificationDate":"2026-04-24","recordCreationDate":"2004-11-24","availableToBook":false}}