{"meta":{"version":"2.1","_links":{"self":{"href":"https://api.vam.ac.uk/v2/object/O1023392"},"collection_page":{"href":"https://collections.vam.ac.uk/item/O1023392/"}},"images":{"_primary_thumbnail":"https://framemark.vam.ac.uk/collections/2013GU6807/full/!100,100/0/default.jpg","_iiif_image":"https://framemark.vam.ac.uk/collections/2013GU6807/","_alt_iiif_image":[],"imageResolution":"low","_images_meta":[{"assetRef":"2013GU6807","copyright":"©Victoria and Albert Museum, London","sensitiveImage":false}]},"see_also":null},"record":{"systemNumber":"O1023392","accessionNumber":"E.3807-2004","objectType":"Poster","titles":[{"title":"Turn on your mind. Relax, and Float  Down Stream","type":"assigned by artist"}],"summaryDescription":"The title of this poster was inspired by the song 'Tomorrow Never Knows' by The Beatles which contains a similar line. John Lennon in turn had discovered it in a copy of The Psychedelic Experience: A Manual Based on The Tibetan Book of the Dead (commonly referred to as The Psychedelic Experience, a 1964 book about psychedelic drugs by Timothy Leary, Ralph Metzner and Richard Alpert which contains the line: \"Whenever in doubt, turn off your mind, relax, float downstream'.","physicalDescription":"Screenprint poster lettered at the bottom of the sheet with date, publisher's name and address, title, and artist's surname. Stamped with 'Orbit' trademark in bottom right corner.","artistMakerPerson":[{"name":{"text":"Wilfred Sätty","id":"A17931"},"association":{"text":"artist","id":"AAT25103"},"note":""}],"artistMakerOrganisations":[{"name":{"text":"East Totem West","id":"A27726"},"association":{"text":"publishers","id":"AAT25574"},"note":""}],"artistMakerPeople":[],"materials":[{"text":"paper","id":"AAT14109"}],"techniques":[{"text":"screenprinting","id":"AAT53281"}],"materialsAndTechniques":"Screenprint poster","categories":[{"text":"Posters","id":"THES252963"},{"text":"Psychedelia","id":"THES253011"}],"styles":[],"collectionCode":{"text":"PDP","id":"THES48595"},"images":["2013GU6807"],"imageResolution":"low","galleryLocations":[{"current":{"text":"SHLN","id":"THES49063"},"free":"","case":"","shelf":"","box":""}],"partTypes":[[{"text":"poster","id":""}]],"contentWarnings":[{"apprise":"","note":""}],"placesOfOrigin":[{"place":{"text":"California","id":"x28779"},"association":{"text":"made","id":"x28654"},"note":""}],"productionDates":[{"date":{"text":"1967","earliest":"1967-01-01","latest":"1967-12-31"},"association":{"text":"made","id":"x28654"},"note":""}],"associatedObjects":[],"creditLine":"Given by Joseph McHugh","dimensions":[],"dimensionsNote":"","marksAndInscriptions":[],"objectHistory":"","historicalContext":"","briefDescription":"'Turn on your mind. Relax, and Float Down Stream'. Psychedelic poster by Wilfred Sätty, published by East Totem West. USA, 1967.","bibliographicReferences":[],"production":"","productionType":{"text":"","id":""},"contentDescription":"","contentPlaces":[],"associatedPlaces":[],"contentPerson":[],"associatedPerson":[],"contentOrganisations":[],"associatedOrganisations":[{"text":"The Beatles","id":"A23593"}],"contentPeople":[],"associatedPeople":[],"contentEvents":[],"associatedEvents":[],"contentOthers":[],"contentConcepts":[],"contentLiteraryRefs":[],"galleryLabels":[],"partNumbers":["E.3807-2004"],"accessionNumberNum":"3807","accessionNumberPrefix":"E","accessionYear":2004,"otherNumbers":[],"copyNumber":"","aspects":["WHOLE"],"assets":[],"recordModificationDate":"2025-04-30","recordCreationDate":"2009-06-30","availableToBook":false}}