{"meta":{"version":"2.1","_links":{"self":{"href":"https://api.vam.ac.uk/v2/object/O101248"},"collection_page":{"href":"https://collections.vam.ac.uk/item/O101248/"}},"images":{"_primary_thumbnail":"https://framemark.vam.ac.uk/collections/2006BB5415/full/!100,100/0/default.jpg","_iiif_image":"https://framemark.vam.ac.uk/collections/2006BB5415/","_alt_iiif_image":[],"imageResolution":"high","_images_meta":[{"assetRef":"2006BB5415","copyright":"©Victoria and Albert Museum, London","sensitiveImage":false},{"assetRef":"2008BU0851","copyright":"©Victoria and Albert Museum, London","sensitiveImage":false}]},"see_also":{"_iiif_pres":"https://iiif.vam.ac.uk/collections/O101248/manifest.json","_alt_iiif_pres":[]}},"record":{"systemNumber":"O101248","accessionNumber":"E.1559-2004","objectType":"Poster","titles":[{"title":"Careless Talk Costs Lives","type":"series title"},{"title":"Be careful what you say and where you say it!","type":"generic title"}],"summaryDescription":"Fougasse, whose real name was Kenneth Cyril Bird, believed that the viewer's own contribution to understanding the joke was the key to remembering and acting on the poster's message.  He deliberately used bright colours and simple forms to attract attention, and then forced the viewer to engage with the image and enjoy the joke by coming close enough to see the detail and read the small lettering of the caption.  His graphic wit used ordinary everyday situations to warn against the dangers of indiscretion in public places, particularly during unguarded intimate conversations.","physicalDescription":"Cartoon illustration of two men, one dressed in yellow, the other in blue, leaning against a bar. 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