{"meta":{"version":"2.1","_links":{"self":{"href":"https://api.vam.ac.uk/v2/object/O101207"},"collection_page":{"href":"https://collections.vam.ac.uk/item/O101207/"}},"images":{"_primary_thumbnail":"https://framemark.vam.ac.uk/collections/2016HY8907/full/!100,100/0/default.jpg","_iiif_image":"https://framemark.vam.ac.uk/collections/2016HY8907/","_alt_iiif_image":[],"imageResolution":"low","_images_meta":[{"assetRef":"2016HY8907","copyright":"© Victoria and Albert Museum, London","sensitiveImage":false},{"assetRef":"2016HY8908","copyright":"© Victoria and Albert Museum, London","sensitiveImage":false},{"assetRef":"2016HY8909","copyright":"© Victoria and Albert Museum, London","sensitiveImage":false},{"assetRef":"2016HY8906","copyright":"© Victoria and Albert Museum, London","sensitiveImage":false},{"assetRef":"2016HY8898","copyright":"© Victoria and Albert Museum, London","sensitiveImage":false},{"assetRef":"2016HY8899","copyright":"© Victoria and Albert Museum, London","sensitiveImage":false}]},"see_also":null},"record":{"systemNumber":"O101207","accessionNumber":"W.10-2003","objectType":"Telephone","titles":[{"title":"Ericofon 700","type":"manufacturer's title"},{"title":"Centenary","type":"manufacturer's title"},{"title":"Cobra","type":"popular title"}],"summaryDescription":"The Ericofon 700 (or 'Centenary' version as it was called by Ericsson) was a more angular design than the 600 series it replaced (see W.9-2003).  It had a push button key-pad, rather than a dial, on its base. It became part of the British Telecom Special range in 1980.","physicalDescription":"Green plastic hand-held telephone. Both the receiver and the dial are inclusive in the handset. The 12 button dialling mechanism is concealed on the base when not in use. Plastic coated coil cable and plug attached.","artistMakerPerson":[],"artistMakerOrganisations":[{"name":{"text":"L. M. Ericsson Co.","id":"A13095"},"association":{"text":"manufacturer","id":"AAT25230"},"note":""}],"artistMakerPeople":[],"materials":[{"text":"plastic","id":"AAT14570"}],"techniques":[{"text":"moulding","id":"AAT53134"}],"materialsAndTechniques":"Moulded plastic","categories":[{"text":"Household objects","id":"THES48939"},{"text":"Plastic","id":"THES49026"},{"text":"Telecommunication","id":"THES49028"},{"text":"Product design","id":"THES49025"}],"styles":[],"collectionCode":{"text":"FWK","id":"THES48597"},"images":["2016HY8907","2016HY8908","2016HY8909","2016HY8906","2016HY8898","2016HY8899"],"imageResolution":"low","galleryLocations":[{"current":{"text":"004","id":"THES302892"},"free":"","case":"","shelf":"","box":""}],"partTypes":[[{"text":"Telephone","id":""}]],"contentWarnings":[{"apprise":"","note":""}],"placesOfOrigin":[{"place":{"text":"Beeston","id":"x33842"},"association":{"text":"made","id":"x28654"},"note":""}],"productionDates":[{"date":{"text":"1976","earliest":"1976-01-01","latest":"1976-12-31"},"association":{"text":"designed","id":"x29338"},"note":""},{"date":{"text":"1980","earliest":"1980-01-01","latest":"1980-12-31"},"association":{"text":"made","id":"x28654"},"note":"probably"}],"associatedObjects":[],"creditLine":"Given by British Telecom Ltd.","dimensions":[{"dimension":"Height","value":"21.5","unit":"cm","qualifier":"","date":{"text":"","earliest":null,"latest":null},"part":"","note":""},{"dimension":"Depth","value":"8.2","unit":"cm","qualifier":"","date":{"text":"","earliest":null,"latest":null},"part":"","note":""},{"dimension":"Width","value":"10.5","unit":"cm","qualifier":"","date":{"text":"","earliest":null,"latest":null},"part":"","note":""},{"dimension":"Weight","value":"425","unit":"g","qualifier":"","date":{"text":"","earliest":null,"latest":null},"part":"","note":""}],"dimensionsNote":"","marksAndInscriptions":[],"objectHistory":"In 2001, BT began the dispersal of its collection of historic telecommunications artefacts and documentation, through the Connected Earth Project. This project was established to dispose of BT's collections to the professional museums sector, and to make available the history of British telecommunications via a 'virtual museum' (www.connected-earth.com). The majority of specialist collections was dispersed to 9 partner museums (including the Science Museum and the Museum of London). The rest of the material was offered to the museums sector (including the V&A) on a first come, first served basis. This telephone is one of those given to the V&A [2003/167].\n","historicalContext":"The Post Office (GPO) Special Range telephones were products of a distinctive design and appearance which, in general, incurred higher tariff charges than the standard issue phones. They were introduced in two phases in the 1970s and 1980s as means of offering greater consumer choice to users, whilst maintaining the Post Office policy that all telephone instruments having access to the public network must be owned, installed and maintained by the Post Office. Although distinctive in their external design, they were compatible with all other PO issue phones and could be used on all exchange lines. The second phase of Specials in the 1980s offered plug and socket phones which could be installed without the need for a specialist fitter, which brought the cost down somewhat.\r\n\r\nThe Special Range included the novelty phones based on the figures of Mickey Mouse (introduced in 1978) and Snoopy. Generally, the PO and later BT purchased existing models from overseas manufacturers and put them into production themselves. In only rare cases (like the Trimphone which, as the Deltaphone, became a 'special') did they commission new design themselves\r\n","briefDescription":"Telephone (Ericofon 700), made by L M Ericsson, Beeston, 1980s.","bibliographicReferences":[],"production":"Reason For Production: Retail","productionType":{"text":"Mass produced","id":"THES48863"},"contentDescription":"","contentPlaces":[],"associatedPlaces":[],"contentPerson":[],"associatedPerson":[],"contentOrganisations":[],"associatedOrganisations":[{"text":"British Telecom","id":"A13096"}],"contentPeople":[],"associatedPeople":[],"contentEvents":[],"associatedEvents":[],"contentOthers":[],"contentConcepts":[],"contentLiteraryRefs":[],"galleryLabels":[{"text":"[20th century gallery]\r\n\r\nThis telephone is an updated version of the ‘Ericofon 600’, which Ericsson made in the 1950s and ’60s. The earlier model was the first to combine a dial and handset into a single unit. This version was available from 1976. It is more angular than the original design, and dispenses with the rotary dial, replacing it with a stark, computer-like keypad.\n","date":{"text":"2016","earliest":"2016-01-01","latest":"2016-12-31"}}],"partNumbers":["W.10-2003"],"accessionNumberNum":"10","accessionNumberPrefix":"W","accessionYear":2003,"otherNumbers":[],"copyNumber":"","aspects":["WHOLE"],"assets":[],"recordModificationDate":"2026-01-27","recordCreationDate":"2004-07-02","availableToBook":false}}